From the editor
The clock never stops on innovation
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Packaging Insight 2021 Vol. 2
Editorial Editor Peter Littlejohns
peter.littlejohns@
progressivemediainternational.com Sub-editor Lizzie Waymouth Production manager Dave Stanford Group art director Henrik Williams Designer Martin Faulkner Head of content Jake Sharp
Commercial Sales manager Nathan Park
nathan.park@
progressivemediainternational.com Client services executive Derek Deschamps Managing director William Crocker
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t might feel like time has stood still for many since the first lockdown back in March 2020. For a lot of the world, the lifting of the most restrictive measures this summer will have felt like the clock started ticking again. In this issue of Packaging Insight, we shed light on some of what’s been going on behind the scenes in the industry. We look at how drones are being used to deliver medical supplies to hard-to-reach destinations hit by natural disasters, all while the integrity and temperature of the cargo is monitored in real time. On page 4, Jackie Pullman finds out from a supply chain technology architect how distributed ledger technology can help keep track of legitimate medication and keep counterfeit products out of circulation. The method, which includes a patient scanning a barcode to ensure their medicine is legitimate, is yet another example of designing products and processes with patient centricity in mind, and that’s exactly what our drug delivery feature delves into on page 12. In it, Paul Greenhaulgh from Team gives Emma Green some insight into the creative process behind designing combined drug-device delivery mechanisms with patient needs in mind. From here, we’re brought back down to earth to face the very real climate crisis, with Monica Karpinski explaining the challenges of balancing medical need with the necessity of reducing the healthcare industry’s carbon footprint. Time might have felt as though it stopped, but the clock is still ticking on saving the planet.
I Peter Littlejohns, editor In this issue Supply chain technology
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4 Counterfeit and proper Jackie Pullman explores how Novartis is adding a blockchain-powered layer of authenticity to pharma packaging by talking with Daniel Fritz, a supply chain technology architect at the company.
8 Aidaptus: a new platform device Owen Mumford
11 Redefining the platform device model SHL Medical
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Drug delivery
12 A popular combination Emma Green speaks to Paul Greenhalgh, director of design
Packaging Insight /
www.worldpharmaceuticals.net
at Team, about best practices when developing drug-device combination products.
Smart packaging
17 The smart money Louise Thomas speaks to Ruud van der Geer, associate director supply chain management EMEA, MSD, about the opportunities and future directions within the field of smart packaging.
Sustainability 20 Waste not, want not
How can OEMs weigh up the pros and cons of recycling and reprocessing, and use this insight to make their own work more sustainable? Monica Karpinski finds out.
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