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Portfolio optimisation and workplace transformation will intensify in 2020.


Occupiers will review and optimise their workplaces and real estate portfolios to meet changing operational requirements. Last year, continuing uncertainty negatively impacted UK business investment; 2020 will see the beginning of greater clarity on the UK’s relationship with Europe, with impacts on international portfolio footprints. Occupiers will assess a broad range of structural and cyclical changes, as they seek to optimise and future-proof their portfolios. In addition to portfolio change, we will see renewed focus on workplace investment and modernisation as occupiers across industries embrace flexible, amenity-rich workplace environments that support talent attraction and retention.


Real estate technology will be the number one investment focus for CRE teams in 2020 accelerating the digital transformation of the workplace.


Companies will invest heavily in employee and workplace experience apps and Internet of Things (IOT) technology as they seek to move towards an integrated digital workplace experience. This investment in technology, data and analytics will be multi-faceted and span the whole real estate lifecycle from portfolio, to workplace, to building operations. The parallel rise of employee experience as a core objective for CRE teams will mean that technology investment will be focused on innovation which improves the day-to-day workplace experience and performance of the employee, as well as driving performance or efficiency benefits at an enterprise level. Leading organisations will take a much more granular approach to measuring the impact of real estate and workplace decisions on human performance in 2020.


The rise of the responsible enterprise: business models will be transformed towards greater responsibility and purpose.


The link between wider corporate objectives on climate, community or diversity and real estate will become much harder wired in 2020. With many businesses setting tougher targets to reach net zero carbon, we anticipate a greater focus on environmental impact across portfolios. With greater transparency than ever before required by major occupiers, the impact of their real estate footprint, supply chain and impact on the wider community will be acutely in focus. While individual enterprise commitments and focus areas will differ, we anticipate 2020 to represent a tipping point towards more responsible and sustainable real estate decision-making with a wider stakeholder focus including employees and the wider community and incorporating metrics around societal and environmental impact.


UK Property Predictions 2020


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