MESSAGE FROM THE PRESIDENT Dear Friends:


Our campus has been excited these last few weeks to see some of the fruits of our long- awaited rebranding initiative. As you may have read via an email from me, in the Blue Line e-newsletter or on social media, we recently unveiled a refreshed logo and released a video about how the Winthrop experience is understood by our constituents, from our family on campus to prospective students, parents and alumni.


Our website redesign remains a priority and our partner, FMB Advertising, also continues to craft our messaging and design theme for the recruitment of undergraduates. The Graduate School’s online partner, Wiley & Sons, recently launched their marketing for prospective graduates interested in one of our online degree programs.


These and other accomplishments speak to the importance of rethinking how we present Winthrop to the world in a way that truly sets us apart from other colleges and universities. Goal 1 of our Winthrop Plan focuses on ensuring students make the most of their time here and on the enrollment growth and increases in retention and graduation rates that will come with consistently delivering on student success across the board.


Please read more about our rebranding initiative on pages 2-3 of this Winthrop Magazine edition. I also encourage you to visit www.winthrop.edu/ucm/rebrand and view the links there that provide additional insight on the effort.


Other stories that I encourage you to read include:


• The Department of Fine Arts’ collaborative relationship with the city of Rock Hill that has yielded stunning pieces of public art throughout the city. The latest partnership just happens to be right behind campus — a new roundabout that features the works of 10 students;


• Student Body President Tadean Page’s dedication to ensuring that future generations of college students have much-needed financial and moral support;


• Faculty member Crystal Glover’s commitment to preparing compassionate and respectful elementary school teachers; and


• The Office of Nationally Competitive Awards’ life-changing work with Winthrop’s best and brightest students.


As always, there are so many exciting things happening at Winthrop, and I’m honored to witness it each day. Thank you, too, for being a part of Winthrop and for helping us advance the university in new ways.


Sincerely, FEATURES


2 Reshaping Our Story: Winthrop Rebrands After 25 Years


4 Spotlighting the Best and Brightest: ONCA Matches Students with Prestigious Scholarships


7 Average Isn’t an Option: Tadean Page Gives Everything His All


8 Changing the Landscape: Students Share Their Art with the City


10 Teaching Future Teachers: Crystal Glover Shares Her Passion


DEPARTMENTS


12 Campus News 14 Advancement News 15 Alumni News 16 Class Notes 18 Milestones


EDITORIAL STAFF


Monica Bennett, editor Allen Blackmon ’86, art director


Contributing writers and photographers: Shawn Cetrone Nicole Chisari ’09, ’16 Judy Longshaw


NOTES About the Cover


Winthrop’s new logo, the first official institutional logo redesign in 25 years, was unveiled during a Feb. 22 event. Read more about the new logo and other rebranding efforts on pages 2-3.


Daniel F. Mahony President


Winthrop Magazine is published for alumni, faculty, staff, parents and friends of Winthrop University by University Communications and Marketing.


Winthrop University offers equal opportunity in its employment, admissions and educational activities.


All cities referenced in editorial content are located in South Carolina unless otherwise indicated.


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