Screen
sizzlers
As Ainsley Harriott and Rick Stein bring the Bahamas and Australia to our TVs this week, Rhodri Andrews and Alice Barnes-Brown get their recipes for turning travel inspiration into holiday bookings
DESTINATIONS TV TIE-INS | FOOD & DRINK
t
travelweekly.co.uk
he ‘set-jetting’ phenomenon is often associated with blockbuster films and drama series, but food-focused TV shows are a driving force too, appealing to a broad
audience and showcasing top travel experiences as well as tasty regional cuisine. Whether it’s a celebrity-fronted show such as Gary Barlow’s
Wine Tour or Cruising with Susan Calman, or a programme that captures the public’s imagination such as BBC hit Race Across the World – whose 2025 series sparked a 300% increase in trade enquiries for China, according to Wendy Wu Tours – it’s an opportunity for agents to generate new sales. With two series hosted by celebrity chefs starting on our
screens this week, we talk to Ainsley Harriott about his foodie adventures in the Bahamas and Rick Stein about his culinary tour of Australia’s New South Wales region, giving your clients plenty of food for thought for their next trip.
² 8 JANUARY 2026 33
PICTURE: James Bailey
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