2


Weeks Malorie Blackman’s Noughts + Crosses has enjoyed a BBC adaptation boost through the TCM; it could soon be the year’s top YA title


Year to Date Top 20 Children’s Books Title Author; Illustrator


Imprint 2 Dog Man Scholastic


ISBN (+978)


1 Supertato: Books Are Rubbish! Sue Hendra; Paul Linnet S&S Children’s 1471188084 Dav Pilkey


1407199870


3 Kid Normal... Loudest Library James & Smith; Salcedo Bloomsbury... 1526619655 4 Bing’s Splashy Story - HarperCollins Matthew Syed Wren & Rook Anthony Horowitz Walker Matt Haig; Emily Gravett Canongate Onjali Q Rauf Orion Children’s


5 My Awesome Guide... 6 Alex Rider Undercover... 7 Evie in the Jungle


8 The Day We Met the Queen 9 Amelia Fang... Bookworm Gang Laura Ellen Anderson Egmont HarperCollins HarperCollins


Jeff Kinney Puffin D Walliams; T Ross


0008375041 1526362681 1406394955 1838850753 1510108158 1405297639


10 The Case of the Drowned Pearl Robin Stevens Puffin 0241427316 11 The Beast... Buckingham Palace D Walliams; T Ross 12 Wrecking Ball 13 The Ice Monster


14 Harry Potter... Stone


15 The Tiger Who Came to Tea 16 One of Us is Next 17 The Dinky Donkey 18 The Meltdown


MATTHEW SYED CHARTED IN FIFTH PLACE


Day (the promotion fell on 7th March), the line-up’s combined sales of 472,018 units were up 6.5% in volume on 2019. This was despite the Hilary Mantel muscle—The Mirror and the Light became the first non-WBD title to occupy the top spot in the week of the event in its history—emerging coronavirus fears and torrential rain... apparently a far more effective deterrent for keeping the British public off the high street than even a global pandemic. However, in their second week on the shelves—a week that saw Italy go into lockdown and the UK Prime Minister reassure the public that “many will lose loved ones”—the World Book Day titles struggled. In that seven-day period, their combined sales fell 20% shy of the 2019 line-up in the equivalent week. With


In the spotlight


19 The Wonky Donkey 20 Bad Dad


J K Rowling Bloomsbury Judith Kerr HC Children’s Karen McManus Penguin C Smith; K Cowley Scholastic Jeff Kinney Puffin C Smith; K Cowley Scholastic D Walliams; T Ross


HC Children’s


0008262174 0241396636 0008164706 1408855652 0007215997 0241376928 1407198514 0241389317 1407195575 0008164669


Volume 125,186 111,312 93,201 83,351 76,271 76,021 73,690 71,699 70,641 70,327 67,349 50,495 46,258 42,330 39,305 36,520 33,813 33,597 28,712 28,608


Date range Year to 14th March 2020. Unless otherwise stated, charts use data from Nielsen BookScan Total Consumer Market, representing print book sales through around 6,500 retailers. Any title discounted by more than 74.5% is ineligible for inclusion.


My Awesome Guide to Getting Good at Stuff: World Book Day 2020


Matthew Syed Wren & Rook


The Children’s Non-Fiction cate- gory surpassed £50m for the first time through the TCM in 2019, with Matthew Syed’s


You Are Awesome one of the sector’s biggest hits in the past few


years. His World Book Day title is currently the fifth- bestselling kids’ title of 2020.


LAURA ELLEN ANDERSON AND RIGHT ONJALI Q RAUF BOTH MADE THE TOP 10


bookshops closing, it doesn’t look likely that the 2020 tranche will triumphantly bounce back in the coming weeks. Outside of World Book Day,


JUDITH KERR’S THE TIGER WHO CAME TO TEA HAS SEEN ITS SALES SOAR


TheBookseller.com


Judith Kerr’s The Tiger Who Came to Tea took an early lead in the Picture Book category, outselling Craig Smith and Katz Cowley’s relative upstart The Wonky Donkey by over 10,000 copies in the year to date. Of course, the star- studded Christmas Eve television adaptation helped boost sales of Kerr’s 52-year-old classic. Karen McManus’ One of


Us is Next, the sequel to her blockbuster 2017 title One of Us is Lying—which has sold a whisker


under a quarter of a million copies and sparked the YA noir trend in the UK market—also staked its claim, leading the Young Adult Fiction charts by just under 20,000 copies. However, Malorie Blackman’s Noughts & Crosses is gaining swiſtly—it has sold nearly 5,000 copies in the two weeks since its BBC adapta- tion premiered.


presents Coming October 2020


For more analysis of the children’s market, as well as interviews with authors and publishers, and a look at literary agencies’ key titles on offer, see the pullout Spring Children’s Special.


In the spotlight


The Dinky Donkey Craig Smith; Katz Cowley Scholastic


The Dinky Donkey followed in the hoofprints of its predecessor, The Wonky Donkey, which went viral (no, the other sort of viral) in 2018.


The plinky-plonky winky-dinky sequel has already topped 100,000 copies sold.


05


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