At Alexandra, we like to be at the cutting edge of all things workwear, so we monitor the industries we work with and evolve our offer. Our committed design team has made some exciting updates to help your workwear stand out.
ICONA refresh
Our popular Icona range is sharper than ever. We’ve added more styles and made the fit even better so the range will work just as hard as you do. Our design team has included some very clever updates, like the new elasticated waist, with extra stretch, and a better fit with seamless movement. You’ll be impressed with our prices as well.
Your favourite pieces are still here in the fabrics you know and love - the ones that wear well and wash beautifully - and we’ve added some new pieces that are set to become must-haves. Our new men’s slimline jacket with a single button fastening, and a longline jacket for women add contemporary flair to a classic look. Look out for some new colourways, too.
