The ECR25 fully electric excavator was unveiled at the show. These machines will go into production in 2020


It is hard not to be impressed by the dizzying numbers generated by Bauma 2019. For instance, Volvo’s social media reach for the show exceeded 7.8 million people, the show itself attracted 620,000 visitors, and 866 of those visitors signed up to the Operator’s Club.


When broken down into 10-minute intervals, you may be able to gain a better appreciation for how truly busy the show was this year. On average, every 10 minutes, 27 Leberkäse with potato salad were handed out, 155 drinks were served, and Merchandise sales reached 825€.


The L25 fully electric wheel loader demonstrates Volvo’s commitment to sustainable innovation


However, a tough metric to measure was the enjoyment and happiness experienced by attendees and exhibitors alike. Speaking for SMT staff and the visitors to the Volvo exhibition spaces, there was certainly no lack of smiles or laughter. Indeed, Bauma 2019 was a thoroughly enjoyable experience for all in attendance. From all of us at SMT, we wish Bauma München a fond auf wiedersehen until 2021. ■


Alex Cox


The Volvo Demo Show drew in the crowds in the outdoor area


38 THE VOICE MAGAZINE No36 2019


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