July 2021 Dellner Bubenzer Relaunches at AIST
Dellner Brakes, owner of Pintsch Bubenzer, has relaunched as Dellner Bubenzer at the Association for Iron & Steel Technology Conference which took place on 29th June
D
ellner Brakes, own- er of Pintsch Bubenzer, has re-
launched as Dellner Bubenzer. It took place in June at the Association for Iron & Steel Technol- ogy (AIST) Conference and Exposition at Music City Center, Tennessee, USA.
A new website has also gone live at
www.dell-
nerbubenzer.com.
Bubenzer
ther global expansion, notably in the Far East. Once competitors,
this
game-changing acqui- sition put these braking powerhouses on the same team.
Nashville,
Joel Cox, president at now Dellner Bubenzer USA LLC, said: “Much of our community has followed the journey of the Pintsch Bubenzer brand—Pintsch
Bamag Dell-
ner Brakes JHS, Dellner Brakes, Dellner Industrial, Pintsch
and
Rima are operating as one company with im- mediate effect.
Sweden’s Dellner Group – Dellner Brakes was a subsidiary – acquired German industrial braking manufacturer Pintsch Bubenzer in Jan- uary 2018, in a deal that has paved the way for the companies’ ongo- ing global expansion. Pintsch Bubenzer makes high performance disc and
drum brakes for
cranes and other se- vere duty applications, as well as complemen- tary products, such as
and Bubenzer Bremsen are steeped in history and eventually became the Pintsch Bubenzer business that Dellner ac- quired. It’s really been a journey that started generations ago and has found its way to this landmark moment.”
The new, green-colored ‘DB’ logo combines legacy and vision for the future following the global rebrand.
emergency and storm brakes. Four months ear- lier, Dellner Brakes had acquired U.S. brake and clutch company Gummi USA.
Momentum was contin- ued two years ago when
Dellner Brakes, incorpo- rating
Italy’s JHS
bought German brake specialist
Rima Srl, Jungblut
in a move that immedi- ately strengthened the company’s offering in the wind energy mar- ket, and enabled fur-
The new-look Dellner Bubenzer was unveiled on Day One of the AIST expo, where a fresh logo, brand colors and values
are visible for
the first time. The new, green-colored ‘DB’ logo is a tribute to the ‘D’ from Dellner and the previous branding, and the leg- acy ‘B’
They form together with a disc outline, since ca- liper brakes are core to
from Bubenzer.
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