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Les Rance, Editor, The Parrot Society UK | www.theparrotsocietyuk.org


his is now the twenty fifth edition of Bird Scene, so we are now well into the fourth year of the life of this on-line magazine, the first FREE on-line bird magazine produced in the UK. At 48 pages this is quite a big read! From a technical point publishing on the net allows us to use images that are too small to print in a paper magazine. For on-line publishing we can work at a picture resolution of 72 dots per inch (dpi) whereas if we want to reproduce an image in our monthly Parrot Society magazine we have to work at 300 dpi, over 4 times the resolution. Also the images do appear brighter as can be seen in issue 24 where the Birds of Paradise looked as they could leap out of the page! Every time we post the Parrot Society magazine I cringe at the cost and after the recent changes when postal costs increased further the distribution expenses have become very costly, I just do not know how smaller clubs with limited funds will be able to continue printing a member’s magazine, maybe E-magazines are the way to go? As a result of increases to the costs of both postage and printing I am really pleased


4 BIRD SCENE


INTRODUCT T


| les.rance@


that we decided to produce Bird Scene as a FREE e-magazine. We have learnt a great deal over the last four years about this way of communicating with bird enthusiasts and I am sure that this knowledge will become more and more valuable as we see further increases in costs associated to paper magazines. Not directly related to Bird Scene but a


project that has been helped


tremendously from what we have learned about on-line magazines is work I am undertaking to produce our Parrot Society magazine (which has been published for 49 years) in an on-line format for overseas readers this will be especially appealing for members in Ireland who have to pay high postage costs to receive the paper magazine.


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