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Make-over in the towncentre


THE third phase of Maidstone town centre’smulti-million pound make-over is set to start next month. The borough council will be re-


vealing the contractors for the eight- month facelift to Gabriel’s Hill and Week Street and details of the in- evitable disruption to retailers and shoppers. It follows an online consultation,


including a video on YouTube, set- ting out the shape of things to come in two of the town’s most historic streets, linking Maidstone East sta- tion and the oldGranada cinema to the town centre. Paving and granite sets used in the High Street will be introduced


to provide continuity of design and a level surface, with a price tag of around £2m. The council says the design draws


on Maidstone’s rich heritage, with squares at key junctions, such as Iguanodon Square, at St Faith’s Street, celebrating the nearby mu- seumand the discovery of dinosaur bones in the town. A“Hollywoodwalk of fame”will


alsomarkMaidstone’s history,with key dates, such as the Battle of Maidstone, set in stone. A spokesman forMaidstone Bor-


oughCouncil said: “Wewill shortly be announcing the name of the con- tractor appointed to do phase 3 of our public realm project, which is due to start inApril and is expected to be finished byDecember. “We feel sure that the extensive


Artist’s image of facelift planned for Maidstone town centre


regeneration to both Week Street and Gabriel’s Hill will greatly im- prove the visitor experience to Maidstone, andwe are looking for- ward to making the town an even more attractive place to shop, visit andwork.”


GeoMedia de- signers (l-r) Ollie Jordan, Andrew Dicker, Jack Irwin- Smith, Elliot Beech and Joe Brocklehurst


Designers ‘get’ the business


A DECADE after establishing itself as a leading graphic design busi- ness, GeoMedia has won valuable product work for a global brand. The agency has just secured a de-


sign contract for Costa Coffeemenu boards for its 3,000 stores. Melissa Greenwood, UK PR man-


ager for Costa, has also recognised the agency’s growing reputation. She said: “We can always rely on


GeoMedia. They are one of those rare agencieswho instantly ‘get it!'” The business, based in Maid-


stone’s Royal Star Arcade, employs a small team of designers and re- cently captured the Gold Award for Best Small Business in Kent at the Annual Kent Digital Awards. Delighted at securing important work with a leading world brand,


GeoMedia director Andrew Dicker said: “Regardless of business size, all organisations have a unique story to tell. The identities we create are designed to reflect the true person- ality and visual character of the brand. “We have always taken an active


role in community projects too, de- veloping identities for OneMaid- stone and Maidstone Borough Council's Business Terrace. “We have also forged strong rela-


tionshipswith charities such as Kent Wildlife Trust and London’s Air Am- bulance. “On a global scale,we haveworked


on a variety of brand projects for Costa Coffee, helping to launch new products such as The FlatWhite and their iced drink range.”


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