IN THIS ISSUE Fall 2012
Published quarterly by OMedia Communications
Publisher and Editor
Bryden Winsby
bryden@omedia.ca
Associate Editor Judie Steeves
judie@omedia.ca
Advertising Sales
Mike Hamm
mike@omedia.ca
Graphic Design Buddy Cole
buddy@locoldesign.com
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Contents copyright 2012. Reproduction in whole or in part, by any means, without prior written permission, is strictly prohibited.
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regulars UP FRONT On The Cover
Richmond's Bill Zylmans and his family have been growing strawberries for more than a half-century, and the top priority has always been selling into the fresh market. See page 5.
Judie Steeves photo British Columbia Berry Grower • Fall 2012 3
INNOVATION PRUNINGS
4
11 15
13 AWAVE FOR THE FUTURE
Raspberries will be first fruit used in a project to utilize microwave technology that will make dehydration a lot more efficient.
7 9
HOBBIES GONE WILD
Jamming and canning has added a promising new dimension to Vista D’oro Farms and Winery.
features 5
FRESH APPROACH
Taking strawberry sales ‘personally’ has been a key to success for Bill Zylman’s on-farm marketing approach.
IN-BOX CONSULTANT
Oregon crop consultant Tom Peerbolt’s electronic newsletter has become required reading for many Pacific Northwest berry growers.
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