WIPES & MICROFIBRES SPONSOR
ADVANCE PRODUCTS
RECENTLY CELEBRATED
ITS 80
TH
BIRTHDAY,
MANAGING DIRECTOR
DOMINIC BARNES TELLS
ITS STORY OF SUCCESS.
into a general cleaning-product supplier.
Over the past 9 years Advance Products has
grown in to a sophisticated manufacturer of
textile wiping cloths as well as being one of
the leading suppliers of janitorial, hygiene and
safety products, serving a nationwide
customer base.
Advance has an uncompromising commitment
to product and service quality, as evidenced by
the company’s ISO 9002 accreditation, and
regular gaining of CHSA Distributor Service
Excellence Awards.
The company still manufactures textile wipes
at the quality end of the market, as Dominic
Barnes explains: “High quality wipes are a
great product and more cost effective than
Since it was founded, as the Cleaning Waste There was steady and controlled expansion,
non-wovens and other wipes for industrial use.
Supply Company in 1929, Advance Products with the company gaining a reputation for
Despite the rapid advances in paper and non-
has certainly stayed true to its name and quality, reliability and service. This happy
woven technology, it remains a fact that
advanced in more ways than one. situation was shattered by the untimely deaths
no-one has yet invented a wiping material
Ernest Barnes, the founder and ‘guiding-light’
of both Bailey and Melvin. Obviously, this
which, for many purposes, performs better
for much of the company’s history, happened
came as a real blow to Barnes but he took on
than the traditional textile wiping rag – at a
two managers and was able to carry on.
to accept a position with a large rag and scrap-
comparable cost. The fact that rag wipers are
metal firm in the early 1920’s; that company
In 1965, Barnes’ younger son, Keith, joined the
bought in large quantities by the discriminating
happened to be just moving into the new field
firm and was given a thorough grounding in all
buyers of Government Departments, Public
of wiping-rags.
aspects of the business. He was made a
Authorities and large companies both in this
Director in 1968 and took over as Managing
country and all over the world, testifies to this.
In addition, a friend named Bill Cleall
Director in 1972.
Ask a mechanic what he would rather have, a
developed tuberculosis – incurable at the time
nice bit of cotton rag or a tissue wipe and there
– and could not hold down a full-time job with
Then, in 1982, Cleaning Waste acquired Alfred
is usually only one answer: The rag.”
regular hours. Barnes suggested he might set
Millman & Son and Advance Wipers – two
up on his own and sell wipers in a small way.
businesses run from the same premises in
Advance Products has changed and adapted to
Dewsbury, West Yorkshire. The company
the needs of the market and its customers
And so, on the 30th July 1929, the Cleaning
merged into Advance Wipers Ltd - considered
down the years. The company has realised the
Waste Supply Company was born. A small
much more ‘marketable’ than the now rather
impact that the internet is making in business
factory was bought in Falkland Road, Harringay
inappropriate ‘Cleaning Waste’.
and can see that the cleaning industry is on the
and the new company slowly began to grow.
cusp of embracing it in order to provide better
In 1989, Dominic, Keith’s eldest son, joined
By 1935, Cleall needed help to run the
value to its customers. Perhaps more
the business and once again was given a
business and he was joined by Barnes’
companies need to be like this in order to
thorough grounding in all aspects of the
brother- in-law, Bill Bailey, and his work-
prosper in the 21st Century.
business. He was made a Director in 1995 and
colleague John Melvin. The company was
took over as Managing Director in 2008.
www.advance-products.co.uk
incorporated as Cleaning Waste Ltd. on the
16th May 1935 and the expansion continued.
Very sadly, the Group’s founding father, Ernest
By 1942, Barnes resigned from his job and
Barnes, died in 1990, aged 88.
joined Cleaning Waste full time. Sadly, Cleall In 2000 Advance Wipers was renamed Advance
died shortly afterwards. Products Ltd to better reflect the diversification
84
| TOMORROW’S CLEANING YEARBOOK 2010 | The future of our cleaning industry
WIPES & MICROFIBRES
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