9:00 a.m. – 10:00 a.m. Room 205


CEU NOFA


Garden Center Success: A Practical Five-Step Formula To achieve success in your garden center you need to regularly step back from the daily grind and focus on your business goals. We’ll take a hard look at the five components present in every successful business entity: understanding what makes you different; discerning who your customer is and is not; knowing how to reach your customer; using the “returnability quotient,” and understanding likeability and selling factors. Get motivated to refocus your goals, implement new leadership strategies, and watch your retail business grow to unprecedented levels.


Rick Segel Owner Rick Segel & Associates Kissimmee, FL


11:00 a.m. – 12:00 n Ballroom East


NE NJ PA CEU


Maximize Turfgrass Disease Control with Proper Application Strategies Pathogen resistance has been blamed for recent reductions in fungicide efficacy on turf. It is impor- tant to understand which pathogens are prone to resistance, but application strategies and tech- niques are also a primary reason for the lack of disease control. Recent research has revealed that proper selection of nozzles can enhance disease control while maintaining low environmental impact due to drift. Learn ways you can improve your turfgrass disease control through effective use of technology, optimal application strategies, and proper selection of fungicides.


John Kaminski, Ph.D. Associate Professor, Turfgrass Science


Director, Golf Course Turfgrass Management Program


Penn State University Park, PA


11:00 a.m. – 12:00 n Ballroom West


LA LD NOFA CEU


Heaven Is a Garden: Designing Serene Outdoor Spaces Why do some gardens make us feel relaxed and refreshed? Explore inspirational designs, illustrat- ing how to create “simplicity, sanctuary and delight” in a garden. Learn how to incorporate certain colors and shapes to create a harmonious feeling outdoors; discover how to identify and highlight a “power spot”; and see why east is considered the most auspicious direction. Gain design insight and little-known scientific facts you can use to create uplifting outdoor environments that enhance comfort and well being.


Jan Johnsen Author & Co-Principal Johnsen Landscapes & Pools Mt. Kisco, NY


11:00 a.m. – 12:00 n Room 205


ISA LA LD NOFA CEU


The Massively Important, Ever-Evolving Relationship Between Plants & Soil Health All year round, trees, shrubs, plants, and turf have a co-dependent relationship with soil and soil biology that is important to understand for managing healthy landscapes. We’ll demonstrate how modern landscaping techniques can damage soils through compaction, over fertilization, and pesticide application. And we’ll show you how to improve unhealthy soils by creating healthy soil/plant relationships through the latest plant community, compost, and soil remediation techniques.


Chris Roddick Foreman of Arboriculture & Grounds


Brooklyn Botanic Garden Brooklyn, NY


2:00 p.m. – 3:00 p.m. Ballroom West


ISA LA LD NOFA CEU


Plant Extroverts: Wonderful Woodies & Praiseworthy Perennials We all can recognize plants with extroverted personalities: they stop us dead in our tracks, they are the hottest items in the garden center, and they bring flavor and spice to landscapes. In this energetic seminar, you will be introduced to superb, dynamic plants. Whether it’s color, form, bloom, foliage, fragrance, or other note - worthy attributes, these woody and perennial characters are sure to stand out in your designs and landscapes!


Jared Barnes, Ph.D. Assistant Professor of Horticulture


Stephen F. Austin State University


Nacogdoches, TX (continued)


2:00 p.m. – 3:00 p.m. Ballroom East


ISA NE NJ PA NOFA CEU


The Predator at our Door: Emerald Ash Borer As the recently detected Emerald Ash Borer (EAB) makes its way through New England, it has the potential to destroy every native ash tree in its path. Discover the latest tools and technology to detect this dangerous pest as early as possible in its invasion cycle. Gain information about both pesticide and biological control options being used to protect ash trees throughout the region. Motivate your customers and community to care about this dangerous pest and minimize devasta- tion. Learn how to use the EAB cost calculator to predict expenses to help you secure bids to manage trees in your area.


Cliff Sadoff, Ph.D. Professor Ornamental Pest Management Purdue University West Lafayette, IN


• Learn about the latest design, technology and consumer trends from the brightest minds in the green industry today.


• Earn important CEU credit at groundbreaking educational seminars. • Focus on what you need to build relationships, drive sales and reduce costs.


• Gain admission to all seminars with the purchase of a GROWS ALL ACCESS pass.


GROWS 2015 7


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