Today consumers and businesses rely on smartphones, tablets and other Wi-Fi enabled devices for a wide array of personal and commercial applications. Now Zebra’s Proximity Awareness & Analytics make it possible
to use these devices to improve
consumer engagement and improve associate productivity in WLAN environments. Use your Wi-Fi infrastructure to capture shopper attention with personalized promotions and in-store coupons. Enable applications that help drive employee productivity and service delivery. Get the data you need to turn browsing into buying – and prospects into profits.
PRESENCE SERVICES
Detect customers on premises / Rule based push – welcome, coupons, specials
WI-FI ANALYTICS Track detailed statistics about customer activity
LOCATIONING (RTLS ) SERVICES
Define zones to detect customers in specific areas / Drive promotions and increase per-customer revenue
HISTORIC LOCATION ANALYSIS
Track single/multiple device location and path over time Quantify value of shelf space based on location in store Identify customer flow and congestion
