Construction’s big event regenerates for 2017
A reinvented Ecobuild returns in March with what’s been hailed as an immersive exhibition and conference programme, under the umbrella theme of regeneration
main street, distinct destinations and special fea- ture attractions. Central to the experience will be Regeneration Drive, a boulevard running through the centre of the exhibition floor, linking different aspects of the show and enabling visitors to experience the very best examples of innovation and creativity from across the built environment. Martin Hurn, brand director at Ecobuild, explained: “For 2017, we’re completely overhauling and innovating the Ecobuild experience. We asked our visitors what they want and need from the show, and sustainability overwhelmingly came to the top of the agenda. To deliver this, we’ve ripped up the floorplan and reinvented Ecobuild as an immersive city centred around Regeneration Drive. “Imagining the exhibition as a city allows us
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to deliver a unique programme focused on regeneration, in a way that is relevant and inclusive to all our exhibitors and visitors. Different aspects of construction and the built environment deserve specific focus, and each of Ecobuild 2017’s destinations will have some- thing distinct and exciting to offer.” As visitors make their way up Regeneration
Drive, they will be introduced to key destinations including The Arena, City Hall, The Campus, The Gateway and The Performance Lab. The Arena will be home to the Ecobuild Conference, with headline guest speakers, staging a range of keynote speeches from industry thought leaders and innovators across the three days. As part of the programme, UK-GBC (the Green Building Council) will host daily lead- ership panels chaired by CEO Julie Hirigoyen. The show’s sustainability hub, City Hall, will
be home to the UK-GBC and World Green Building Council, representing the culmination
he leading show for the built environment, Ecobuild 2017 will see ExCeL London transformed into a ‘city’ – complete with a
of Ecobuild’s Redefining Sustainability campaign – which seeks to create an industry-wide under- standing of sustainability objectives and drives, along with a clear direction for the future. Architectural collective Assemble will also
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present its award-winning Granby Workshop project at the Campus – the show’s “destination for innovative thinking and the latest technol- ogy.” Visitors will be able to view and interact with a unique installation created by Assemble, telling the story behind the collective’s Turner Prize-winning regeneration project. Attendees will be also able to interact with Future Materials, a gallery curated by ARCC, preview- ing next-generation materials and processes cur- rently in either research or testing stage. The Gateway is where visitors can explore
national and social infrastructure projects in part- nership with ICE, as well as a separate seminar theatre dedicated to Green Infrastructure. The Performance Lab, meanwhile, will showcase the
latest in smart home and smart building technology in association with Ecobuild 2017’s building performance partner, the Chartered Institution of Building Services Engineers (CIBSE). In response to the increased Government and
industry focus on offsite construction, Ecobuild has also partnered with Explore Offsite to bring a significant showcase of the exciting opportunities offered by offsite technology in the future of construction, with the industry’s leading suppliers and a series of daily masterclasses. Another new partnership sees Ecobuild and
ecobuild stand no E2006
UK District Energy Association creating a new and exciting area: the ukDEA District Energy Town Square, host to leading British suppliers and also international pavilions from Sweden and Denmark, two of the most mature district energy markets in the world. The ukDEA District Energy Town Square will be located adjacent to Ecobuild’s Performance Lab.
ecobuild stand no E2006
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