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July 2014 New Hopes FROM PAGE 1 Especially because in the


Bayview, there isn’t “a fitness center on every corner,” she says. She and her husband wanted to bring more healthy options to the neighborhood.


“We have children in our program


now who come, and it is an oasis for them. We have women who come, some who have been hurt in the street, who are learning to take care of themselves. We have men who themselves were bullied when they were young kids who are now coming to our center to work through that bullying as they are now adults,” she says.


But, three years after opening the


academy, the Hundons were struggling financially. Without a business background and needing more cash flow, they weren’t sure how to keep moving forward.


In January, they started working


with Wells Fargo as part of the Wells Fargo Works Project, which is geared toward providing small businesses with financial help and mentoring from small business experts.


When the Hundons started with


the project, their office didn’t have a computer and the academy’s website wasn’t functional.


Through the project, they


were able to meet with a marketing consultant to learn about attracting new clients, including corporate clients. A designer helped them create a new website with professional photos, one that allows customers to sign up for classes online and pay


www.hamptonroadsmessenger.com


with credit cards. And their office now has a computer and other necessary equipment.


“We’re now taking online


payments, and we had customers sign up online in the last couple of weeks,” says Deundra.


They were able to hire an


employee to handle social media and are working with a bookkeeper. Right away, they began seeing an increase in profits. “We have made more income from January to today than we did in all of 2013,” says Deundra.


The Hundons spoke at an


event in San Francisco last week publicizing Wells Fargo’s recent launch of Wells Fargo Works for Small Business, an initiative aimed at helping entrepreneurs grow their small businesses with resources, services and guidance. Wells Fargo has also announced a lending goal of $100 billion in new small business loans by 2018.


The Wells Fargo Works Project


has helped other small businesses across the country, like Golden Harvest Foods of St. Paul, Minn., owned by Shua Xiong and Jou Lee, who are both immigrants from Laos. Like the Hundons, the owners of Golden Harvest needed a website and wanted to grow their business in other ways, such as holding cooking demonstrations in the store and developing a retirement plan for their long-time employees.


“Small business owners are


crawling out of the recessionary impact,” said Wells Fargo small business segment manager Doug Case. “Small businesses felt the brunt of the impact post-recession … This is


2 The Hampton Roads Messenger


still a recovery period for small businesses in this county.”


The average


commitment size of a business line of credit is between $25,000 to $30,000, Case says,


can help small businesses to “keep the doors open in the best and the worst of times” and allow for periods of fluctuation.


“We see this as being a long-term


investment that we’re making in small business as a company,” he said.


embarking on the project with Wells Fargo has, above all, given her and


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• Invisalign Available • Payment Plans Available • Braces for Children & Adults • Most Insurances Accepted


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Deundra Hundon says that


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