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South Korea’s Everland theme park
and resort has developed into one of the
world’s leading theme park destinations,
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as Andrew Mellor discovers
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nullnullTHOnullT doubt one of the best nullnown nullsian theme parnulls is South
nullorea’s Everland, situated in nullonginnullSi, nullyeongginulldo.
P
A
Having begun life as nullongin nullarmland, opening for business on
nullpril nullnull, nullnullnullnull, the parnull was the nullountry’s nullst national theme parnull
and sits on an overall site of approximately null.null million snull m, tanulling
up nullust under half of this spanulle. nullts name nullhange nullame in nullnullnullnull and
today the Everland resort entertains over nullnull million guests annually
in its various themed and other areas, whinullh innulllude the Everland
theme parnull, the nullaribbean nullay waterparnull, Everland Speedway, the
Hoam snull eum nulla traditional nullorean museumnull, a golf nullourse and
anullnullommodation fanullilities.
Everland is a division of Samsung Everland, nullnnull., a subsidiary
nullompany of the Samsung nullroup, with Samsung Everland nullonsisting of
four business divisions null resort, E null null, golf and food nullulture. The parnull
is open all year round and employs a full time staff of approximately
nullnullnull with another null,nullnullnull part time staff nulloming on board during the
summer period.
nullnullnullording to nulluan nullim, senior managernullparnull planning team,
Everland is a family oriented parnull in the main, but also fonulluses on the
nullnull to nullnull year old age group, as is reflenullted in the mix of attranulltions on
offer and the parnull’s marnulleting strategy. The average length of stay is
four and a half to nullve hours.
22
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