MEMBERSMATTER—PEF
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PresidentKenBrynienspeakstoPEF
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Divisions190and191inSeptember E
atajointmembershipmeetingin
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NewYork. — Photo by Richard Dillard I
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MemberskeytoPEF’ssuccess
ByKENNETHBRYNIEN publicrelationstomobilization.These leadstooursuccess.
OveranygiventimeperiodPEFdeals effortsmayincludeletterwritingandfax However,acommonthreadthrough
withissuesthataffectthetermsand campaigns,testimonyatpublichearings, allofoureffortsisthewillingnessof
conditionsofemploymentofour pressconferencesandmediaevents,up PEF’smembersandleaderstostandwith
members,frombudgetcuts,legislative toandincludingputtingourmembersin theunion,andjoininthesestrugglesin
actionandregulations,tolabor- thestreetsforralliestosupportour manywaysthatmaynotseemsignificant
managementissues,justtonameafew. message. —suchassendingafaxoralettertothe
Recently,wehaveachievedsuccess Tobeaseffectiveaswecanbe,we editor,givinganinterviewinthe
ontwofrontsthataredirectlyrelatedto mustknowourtarget,whatthebest newspaperorontelevisionthateffectively
ourefforts:first,thegovernor’smost messageisandwhatthebesttoolisfor articulatesourpositionorputsafaceon
recentproposalstoeliminatethe thejob.Insomeinstances,thattoolmay theissue,providinginformationand
projected$3billiondeficitforthecurrent bepoliticalactionbackedupwith expertisethatestablishesourcredibility
budgetyearwithouttargetingthestate memberactiontosupportourmessage, and,ofcourse,thewillingnesstobackup
workforce;and,second,therecentcourt inotherinstancessuchasourGo Public ourmessagewithcloutthestate’sleaders
actiongrantingatemporaryrestraining efforts,itispublicrelationsandastrong cannotignore.Alloftheseactionshave
orderonthestateregulationrequiring argumentcombinedwithafiscalcrisis ledtooursuccess.
vaccinationsforseasonalandH1N1 thatfocusesattentiononwasteful PEF’ssuccessesareyoursuccesses.
influenzaofhealthcareworkers.These spendingbythestate.Withourmost Youareourbestadvocates.Aswe
twoexamplesofsuccessarethe recentcourtvictory,itwassoundlegal continuetofacethechallengespresented
culminationofeffortsonmanylevels. workandthecredibilityofour tous,Iamconfidentthatwiththeright
PEFhasmanytoolsavailablefrom argumentsthatwontheday.Many toolsandyoursupportoursuccesseswill
legalactiontopoliticalaction,from times,itisacombinationofeffortsthat continue.
DONEDEAL—MembersofPEF’sNDRI
(NationalDevelopmentandResearch
InstitutesInc)ContractTeampausefora
photowithmanagementaftersigningtheir
newcollective-bargainingagreementinNew
YorkCityinOctober.Picturedare:PEF
memberJorgeLim,PEFDiv.500Treasurer
LisaMcCullough,NDRIExecutiveDirector
JoAnnSacks,NDRIHumanResources
DirectorChristinaDonawa,PEFDirectorof
FieldServices(downstate)MarvinMoschel,
PEFDiv.500CouncilLeaderRobbieBerry,
PEFDiv.500stewardHeatherParadiseand
PEFmemberConradDormeus.The
membersunanimouslyratifiedthethree-year
agreementthatwasreachedSeptember2.
ThebargainingunitatNDRIwasthefirst
private-sectorunitorganizedandrepresented
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f.org
— Photo by Nicole Sundheimer
TheCommunicatorNovember2009—Page7
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