AFS/CMI NEWS
AFS/CMI NEWS AFS Has Updated Its Look “ I’m very satisfi ed with
my long-term print advertis- ing program in MCDP—it’s the only advertising I do. It gives me great visibility and name recognition, both with existing customers and with new ones. And the steady fl ow of new business it brings in easily justifi es the investment.
”
Kevin Evers President St. Louis Precision Casting
The new AFS website offers a more user-friendly experience with re- sources readily availble to its users.
T e American Foundry Society (AFS) has launched a
redesigned website including easier navigation with a cleaner, more progressive appearance. Improvements to the site include the user’s ability to
move from one AFS brand to the other (i.e. magazine, education, etc.) rather than having to switch from site to site. Users can also tailor the site to their needs, whether they are a metalcaster, OEM buyer/designer, or supplier to the metalcasting industry. In addition, enhanced search capabilities allow users to fi nd and pull the most relevant content and information available. AFS members can login to view and download members-
only content and easily register for events or purchase materi- als without having to enter passwords multiple times. Corpo- rate members-only content includes recorded webinars, survey results and forecast reports. The new website also unveils the Castingpedia, a con-
tinuously expanding collection of resources and articles that aid in the production, designing and purchasing of castings. The archive includes industry statistics, metal- lurgical and process advancements, best practices and a directory of metalcasters. AFS has always worked to keep informational resources
METALCASTINGDESIGN.COM 50 | MODERN CASTING August 2012
readily at hand, and continues to do so by placing the most widely-used tools within easy reach on the homepage as Resource Tools. T ese tools include: • AFS E-Store • Benefi cial Reuse Directory • Buyer’s Guide • Casting Alloy Data Search • Directory of Metalcasting Suppliers • Metalcasting Library • Metalcasting Career Center • Metalcasting Newsstand App for Apple devices • Metalcasting Process Selector • Regulatory Compliance Calendar
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