Promotional


A year-long, intensive promotional campaign ensures exhibitors gain serious exposure, not just for the four days of the show, but throughout the year.


• Jewellerylondon.com received over 119,000 unique users and 177,000 total visits in 2011


• IJL has an extensive social media presence reaching thousands of potential visitors through Twitter, Facebook, Linkedin and Flickr


• IJL monthly e-newsletters are sent to over 20,000 industry professionals


• PR and advertising exposure in trade and consumer magazines achieving extensive coverage not only in the UK but internationally; international titles include Luxx Jewellery (Far East), ADL (Belgium), JQ International (USA), IDEX (Belguim), The Best Joyas (Spain), National Jeweler (US), GZ (Germany), 18 Karati Gold (Italy), Diamond World (India)


• IJL invitations are


distributed to over 50,000 industry professionals


• IJL’s preview, the Essential Guide, is sent to 15,000 registered visitors


• The Show Directory (including free exhibitor profile listing) is available onsite for every visitor to keep – this is used all year round as a reference tool


• IJL supports various trade events through the year to increase awareness of the show and support the industry


• International network of 17 offices and agents promoting the event in their locality


• IJL Edit magazines (3 editions a year) are sent to a database of over 25,000 industry professionals.


campaign


To discuss your participation further please contact the team on +44 (0)208 271 7173 / 7140 or email ijlteam@reedexpo.co.uk 7


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