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Safari Challenge Interactive fun for zoos and theme parks


Safari Challenge is an interactive treasure hunt combining fun physical and mental challenges across a themed adventure course. Scanning a wristband at terminals throughout the course (as pictured), players must find and the endangered animals and complete a series of tasks to collect points. The


expedition takes them through rainforest, desert, savannah and swamp. However due to climate change, some of the animals may not be in the zones expected! Tasks offered as part of the experience


Timberplay at Kidzworld


Sand and water tops the bill in an extensive outdoor play area at the new-look Kidzworld in Cornwall, England. Provided by Timberplay, the Smugglers Cove attraction allows children to move water uphill using an array of pumps and channels. Alongside this is the Treetop Scramble, a bespoke playground with wobbly walkways and a steel tunnel slide. Kidzworld also offers dedicated baby and toddler areas, cannon blasters, dodgems, mini golf and a choice of slides. Located in the town of St Austell,


Kidzworld has been a leading attraction in this popular tourist area for several years, but has recently undergone a huge redevelopment programme, doubling in size. Featured are both indoor and outdoor play areas, with no height restrictions.


kidzworld.co.uk IAAPA promises action on IP


IAAPA president and CEO Chip Cleary met with officers from a selection of international trade associations recently to discuss breaches of intellectual property (IP) rights and copying of amusement equipment. Exhibitors at each of IAAPA’s international trade shows (IAAPA Attractions Expo, Asian Attractions Expo, Euro Attractions Show) who are proven to be displaying equipment, graphics or literature which shows copied items may be forced to remove the offending equipment or materials from the booth, or have the booth closed down entirely.


A judge will be assigned to the task at each event and the breaches of IP will judged against a register of complaint and digital archive administered by the Association Industry Council of Europe (AICE). For details of how to have your company’s materials included in the digital archive contact Gerry Robinson: ales@alesuk.org


16 FEBRUARY 2012


include the Monkey Mayhem hang/swing game and Cobra Strike reaction test. This family-orientated attraction requires a minimum space of 8,000 square feet and can be retrofitted into existing playgrounds or structures. The random game sequence is a key feature ensuring that each player will only experience up to a third of the entire arena per game, encouraging repeat play.


Operators can also use Safari Challenge to offer customised education programmes to schools, even uploading special questions and tasks to tie in with the curriculum. Well suited to zoos and theme parks, other themes are of course available on request. 1st Attractions, the British company marketing the attraction will provide full design and support services.


Customers are then free to use their preferred suppliers for theming and construction, or 1st can arrange this on a turnkey basis. Ride Entertainment Systems will be handling sales for the USA. Several zoos and theme parks are already interested in the concept. Having partnered with BBC Worldwide, 1st Attractions hopes to launch a version of the attraction based around the TV show Deadly 60 in early 2013. In the meantime you can see a video of the game on the 1st Attractions website.


1stattractions.com Universal Orlando 2012


This year Universal Orlando will debut more new entertainment than during any other year in its history. Beginning this month (February), is a new show


Cinematic Spectacular


from the Blue Man Group within the CityWalk entertainment district. Fresh elements include the Blue Men interacting with “GiPads,” a funny and insightful look at contemporary communication vehicles, and a pulsating new finale with an original music score. The Amazing Adventures of Spider-Man reopens in March at Islands of Adventure. It will feature all-new, 4K digital high-definition animation, high tech 3D glasses and upgrades to the set, audio and lighting. The re-animation of the ride film will include a new level of detail and a cameo by legendary comic book icon and Spider-Man co-creator, Stan Lee. Superstar Parade opens spring at Universal Studios Florida with characters from Despicable Me, Hop, Dora & Diego and SpongeBob. Also opening spring at Universal Studios will be Cinematic Spectacular :


100 Years of Movie Memories. Narrated by Morgan Freeman, this nightly multimedia spectacular will celebrate the most powerful and emotional moments from Universal Pictures’ most iconic films. Performed on waterfall screens within the park’s lagoon, the show will be surrounded by colourful fountains and pyrotechnics. Replacing Jimmy Neutron's Nicktoon Blast simulator, Despicable Me Minion Mayhem is a new 3D adventure opeing during the summer at Universal Studios.


Other new experiences opening this year at Universal Orlando Resort


include Hollywood Drive-In Golf at CityWalk, an elaborately themed 36- hole miniature golf experience, and a new SpongeBob shop.a


Despicable Me Minion Mayhem


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