26 contents COUNTRY FOCUS

With trading conditions easing, infrastructure development and a growing middle class, Saudi Arabia offers new opportunities for UK exporters

04 | springboard | www.ukti.gov.uk

contributors DAVID PARSLEY

‘I’ve got a great idea,’ page 12

“For me the internet is fi nally beginning to fi nd its real purpose when it comes to business – acting as a facilitator to growth. If you are looking to expand overseas there are plenty of sites with affordable solutions to set you on your way.”

RICHARD TYLER Flying the fl ag, page 16 “There is something wonderful about Willie Walsh. He may be better known for advocating expansion at Heathrow or promoting his airline’s prospects to investors, but he is just as at ease sharing war stories with the directors of SMEs aspiring to win work in Brazil while supping Guinness in Sao Paulo’s O’Malley’s Irish bar.”

LORRAINE SHAH

Breathing new life, page 33

“The North West is one of the UK’s most important life sciences centres and has been ranked as one of the leading biomedical clusters in the world. Over 200 biomedical companies have operations there, including seven multinationals.”