AUTHENTICITY MARQUE Of De Beer s has developed a propr ietar y proces s


of protec t ion for you and your diamond. Al l diamonds above 0.20 carat that pas s our s t r ingent c r i ter ia are mi c ros copi cal l y branded wi th the De Beer s Marque.


Completely invi s ible to the naked eye, thi s microscopic etching uses advanced propr ietar y technology f rom the De Beer s Group. The De Beer s Marque ensures that each diamond wi l l retain i t s ident i t y


as an of f i c ial De Beer s diamond as i t pas ses f rom generat ion to generat ion, or in case i t s or iginal set t ing i s changed. Thi s proces s does not in any way af fec t the diamond’s carat weight , colour or c lar i t y grading.


The diamond i s then catalogued in


the De Beer s Diamond Regi s t r y, prov iding an addi t ional level of protec t ion and secur i t y.


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