This page contains a Flash digital edition of a book.
Off the Eaten Path for a tasty tour along the highways and unique backroads of the South. You'll experience the best eateries and trade- mark recipes the region has to off er.


L Features:


75 Southern “dives” in 17 Southern States


plus the nation's capital: Alabama,


Arkansas, Delaware, Florida, Georgia, Kentucky, Louisiana, Maryland, Mis- sissippi, Missouri, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, Virginia, Washington, D.C., West Virginia


Feature on each restaurant includes - two recipes, location and GPS coordinates, fun facts, and a “Don’t Miss” tip about their signature dish


Rubbernecker Wonders - reviews of kitschy roadside attractions worthy of gawking: such as Solomon’s Castle, Ona, FL, a 12,000 sq ft monstrosity of wonder, and South of the Border, Dillon, SC on I-95- where Dixie meets...Old Mexico?


Food Finds - identifi es food purveyors along the route (cheese shop, dairy, sausage processor, etc), local products produced in the area (honey, barbeque sauce, dressing, spice blend, etc)


Food Festivals - details about annual food events held in the area Plans:


k e


• Pitching national and regional broadcast outlets with author Morgan Murphy


• Print publicity campaign with heavy regional focus: metropolitan dailies, wire services and syndicates


• Book signings at key national retailers • Editorial feature in Southern Living magazine • Advertising targeted in Time, Inc. publications including Southern Living • Video and photo galleries on myrecipes.com and southernliving.com • Targeted email campaign at launch


et Southern Living and author Morgan Murphy take you


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Specifi cations: Category: Cooking/Regional & Ethnic-American-Southern States Release Date: April 20, 2011 Pub Date: May 10, 2011 $21.95 U.S./$24.95 CAN Flexi Bind


ISBN-10: 0-8487-3445-9 ISBN-13: 978-0-8487-3445-9 8" x 9"


256 pages 225 Full-color photos


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wheel of his 1959 Eldorado, on a mission to fi nd the South’s best road food.


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Author Morgan Murphy behind the


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