PRESENT THE New Products Showcase 2011
It’s been eleven years since I landed in Salt Lake City for my first Outdoor Retailer Summer Market. It was the year the tornado cut through the city leveling much of the show. I was dirt baggin’ at the Econo Lodge crashing on someone else’s motel room floor.
R A P I D M E D I A
Publisher/Editor-in-Chief SCOTT MACGREGOR
scott@rapidmedia.com
Advertising and Retail Sales RUSS SCHROEDER
russ@rapidmedia.com
Editorial HEAD OFFICE
editorial@rapidmedia.com
Design and Production BETH KENNEDY
beth@rapidmedia.com
Accounts STEPHANIE ETIENNE
steph@rapidmedia.com
Special Projects TANYA MACGREGOR
tanya@rapidmedia.com
S U B S C R I P T I O N S Canadian/US: 4 issues $17.95
International: 4 issues $35.95 US Digital Editions: 4 issues $10 Apple App Store: $0.99/issue
(613) 758-2042 •
subscriptions@rapidmedia.com
C O N T R I B U T I O N S RAPID MEDIA is not responsible for
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editorial@rapidmedia.com D I S C L A I M E R
Paddling and other activities described and illustrated herein are performed by trained paddlers, are inherently
dangerous and could result in serious bodily injury, including disability and death; do not attempt them without proper supervision, training and safety equipment. Rapid Media is not responsible for injuries sustained by readers or failure of equipment depicted or illustrated herein.
CANOEROOTS, RAPID, ADVENTURE KAYAK, KAYAK ANGLER magazines are published three times per year— February, May and August by RAPID MEDIA
5920 Palmer Rd, P.O. Box 70, Palmer Rapids, ON, Canada, K0J 2E0 Phone: (613) 758-2042 • Fax: (613) 758-2853
www.rapidmedia.com
Contents adventure magazine
Whitewater ........................... 4 Kayak Touring ..................... 10 Recreational ........................ 16 Canoeing ............................ 20 Kayak Fishing ...................... 22
Copyright 2010 Rapid Magazine Inc. All rights reserved.
Stand-up Paddleboards ....... 26 Base Layers & Apparel ......... 32 Eyes,Hands & Feet ............... 36 Accessories ......................... 39
At the time, I was 26-years-old and had just launched Rapid, North America’s first whitewater paddling magazine. I was still instructing paddling full-time, didn’t have a website… hell, I didn’t have business cards. But whitewater was hot and I was super excited to be there.
That was 1.8 million copies of paddling magazines and thousands of river days ago. Since then Rapid Media has launched Adventure Kayak, Canoeroots and Kayak Angler magazines. We’ve created the international Reel Paddling Film Festival and have just announced the world’s first iPad and iPhone paddling and fishing magazine app, now available in iTunes.
However, our most important work to date is most certainly this piece, the ORSM10 Paddle Zone New Products Showcase. I could never have imagined back in ’99 that a decade later, I’d be partnering with Outdoor Retailer to produce the Paddle Zone presentations, New Products Gallery and this take-away print guide showcasing the industry’s 250 best new paddlesport products of the year. It’s quite an honor.
You’ll find most of the products loosely grouped by general paddlesport categories. Then a bunch lumped together, like sunglasses, because they cross into all paddlesport categories. We’ve included ORSM booth numbers so you can easily scout out the makers of these goodies. I’m sure you’ll figure it out.
I sincerely hope you have a prosperous and enjoyable show,
Scott MacGregor Founder and Publisher Rapid Media
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