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gration law and the boycott: “I got a phone call from a couple really big rock-and-rollers, big pop stars, big rappers, and they said, ‘We’d like you to boycott Arizona.’ . . . And I said, ‘You really think that us dumb [expletive] pop stars are gonna collapse the economy of Arizona?’ ”


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Watch the trailer at maoslastdancer-movie.com “HYSTERICALLY FUNNY!” – Paul Perrello, WESTWOOD ONE Who wins, who loses and


what’s the point in a boycott is a debate as old as the Boston Tea Party. But to advocates of the cur- rent boycott, it’s a measure of suc- cess if people are talking. “Baseball is supposed to be the


great national unifier. Why should the midsummer classic be in a state that’s come to represent such horrific division?” said Dave Zirin, author of books on activist athletes who helped organize the demonstration at Nationals Park. “It’s about making the state pay an economic price for passing an unconstitutional law that codifies racial profiling.”


Defining success Boycotts come in all sizes and


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varieties. The common denom- inator is attaching moral or politi- cal meaning to that existential question, To buy or not to buy? To participate or not to participate? Judging success is tricky and sub- ject to spin. “How are you defining suc- cess?” asks Lawrence Glickman, history professor at the University of South Carolina and author of last year’s “Buying Power: A His- tory of Consumer Activism in America.” “Most boycotts in American history have not suc- ceeded in their putative goals, but many have had an afterlife that often is surprisingly effective.” The anti-segregation streetcar


boycotts of the early 1900s did not end segregation, but they were a foundation for later work, includ- ing the Montgomery Bus Boycott of 1955-56, which met its goals in spectacular fashion, Glickman says. The grape boycott that César


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Chávez launched in the mid-1960s succeeded on multiple levels. After five years, the grow- ers agreed to an unprecedented union contract for farmworkers. The boycott was so widely famil-


MARVIN JOSEPH/THE WASHINGTON POST


SIGN HERE:Protesters at Nationals Park express one goal of Arizona boycott leaders: Moving the All-Star Game out of Phoenix.


iar that it became a Woody Allen punch line: In “Sleeper” (1973), Allen’s character is asked if he has ever taken a serious political stand: “Yeah, sure,” he answers. “For 24 hours once, I refused to eat grapes.” Some boycotts seem to lose their resonance as time passes. A year after the 1980 U.S. boycott of the Moscow Olympics to protest the Soviet invasion of Afghani- stan, the Soviets were still in Af- ghanistan, Jimmy Carter was out of office and some American ath- letes expressed regret about lost competitive opportunity. Some boycotts are faddish and lose energy. Is anyone still boy- cotting Whole Foods because last year the chief executive was pub- licly skeptical of health-care re- form? This year’s BP boycott was


short, sweet and wildly popular. Public Citizen called for a three- month boycott that is drawing to a close. A separate BP-boycott page on Facebook attracted more than 849,000 fans, many of whom are still boycotting. “It enables people to act directly on their an- ger,” said Robert Weissman, presi- dent of Public Citizen, who de- clared the boycott a success partly due to the high participation. The latest boycott call, from lib-


eral activists, landed this week: Stop shopping Target in response to its corporate political dona-


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Painful choices Against this history, Glickman said, the Arizona boycott “has a lot of the hallmarks of a successful campaign” — including emotion- ally charged supporters and oppo- nents who keep it in the news, and celebrity endorsers. He’s using the broader defini- tion of boycott success. There’s no evidence yet that the Arizona boy- cott is close to achieving its osten- sible goal of forcing a repeal of the state law. But a boycott has succeeded in Arizona before. The state lost an estimated $190 million revenue from 1987 to 1992, when it held out against honoring Martin Lu- ther King Jr. with a holiday. Voters approved the King holiday in No- vember 1992, too late to save the 1993 Super Bowl, which the Na- tional Football League had decid- ed to move from Tempe to Pasa- dena, Calif. Every boycott has unintended


victims — opponents of South Af- rican apartheid anguished over the economic pain divestiture could inflict on poor black Afri- cans — and Arizona boycott sup- porters are wrestling with that re- ality now. Victims of the Arizona boycott include hourly hotel and restau- rant workers — many of them La- tino — owners of small business- es, concert promoters and the op- erators of independent clubs who rely on the politically minded al- ternative bands that are staying away.


Rep. Raúl Grijalva (D-Ariz.), Kevin Kline Paul Dano and Katie Holmes


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SATURDAY, AUGUST 21, 2010 Everyone’s not in a state of agreement on a boycott


one of the first to endorse the boy- cott, wants the boycott to end, now that the judge has blocked major parts of the law. He met with hospitality workers and “they explained they were getting laid off one place after another.” The boycott “is an inordinate burden being borne by our com- munity,” said Alfredo Gutierrez, chairman of the economic sanc- tions committee of Somos Amer- ica, a coalition of about 40 ad- vocacy groups in the state. “That’s a sacrifice our community is pre- pared to pay to undo the injustice and the wave of hate.” In theory, Gutierrez said, the pain of the boycott will trickle up from the hourly workers to the business leaders, who will pres- sure the politicians, and other states will hesitate to follow Ari- zona’s example. “It’s unfortunate we have to use such a blunt in- strument,” he said.


Similar painful choices are be- ing made in the artistic communi- ty.


“What Arizona needs now more


than ever is more culture, more arts, more people with different ideas,” said Charlie Levy, owner of Stateside Presents, an independ- ent promoter.


Since the Sound Strike began in


May, the historic nonprofit Rialto Theatre in Tucson has lost nearly 10 shows, adding up to “more than a six-figure impact,” said Curtis McCrary, general manager. “That’s a pretty dramatic thing. Our margins aren’t that great.” Zack de la Rocha, lead vocalist


for Rage Against the Machine and an organizer of the Sound Strike, said boycotting artists must not back down. “To become another shard on the fire that people around the world are joining to limit the taxable revenue in that state is a far more powerful in- strument” to force change than playing gigs and speaking from the stage, he said. For filmmaker Eric Byler, who lives in Prince William County, the Arizona drama is deja vu. He’s the co-director of “9500 Liberty,” a 2009 documentary on the immi- gration debate in that county. Breaking the boycott, he is screen- ing his film across Arizona this summer as part of his “Liberty Arizona” project, using each screening as a space for civil dia- logue. “For me personally to partici-


pate in the boycott,” he said, “would require me to do what I’m always asking people on both sides of the issue not to do, which is to blame an entire group of peo- ple for the actions of a few, and make your resentment para- mount in your decision-making process.”


montgomery@washpost.com


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WRITTEN BY LISA CHOLODENKO & STUART BLUMBERG


GORGEOUS ESCAPE… JULIA ROBERTS IS RADIANT…”


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© 2010 UNIVERSAL STUDIOS


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