> > I N D U S T R Y
SOAPBOX
SNIPPETS
DO INDEPENDENT DEALERS
HAPPY NEW YEAR!
COUNT FOR ANYTHING?
Doesn’t it feel good to be back
after the break? (You may add
MARTYN REES, HARPERS PHOTOGRAPHIC
your own enthusiasm or sarcasm
in there, as applicable.)
Not if you are one of the big 2 your Stock Holding: a fair system The Pixel team wish you a very
camera manufacturers. This Christ- as even the small dealer could happy and prosperous 2010, with
mas even if you purchased direct make some profi t. every success in your business.
in box quantities you still strug- As a Kodak Express Dealer we
gled to make any profi t on Digital were delighted when a package
SLR cameras. Nikon D3000s was put together with a sensible
purchased direct showed no stock holding. In return we had
profi t. The only way to make any thousands of dedicated leafl ets
margin was to buy from Swains printed with our name and address with great deals like the 3 year
who gave a free case which if delivered via the local press. Part Guarantee on Panasonic cameras
CONTACTS &
sold gave you an extra £29.99. of this package involved a Kodak if purchased on the High Street.
CREDITS
The Sales Managers for the big 8” Digital Picture Frame to sell at We sold more Panasonic G1 twin
2 have their hands tied by their £59.99. A great deal sold out kit than Canon and Nikon SLRs
EDITOR
Japanese masters who demand before leafl ets arrived. Ordered added together and made good
Laura Knight Tel: 01323 433701
l.knight@parkview-publishing.co.uk
mass box shifting via Jessops, more from Tetenal to be told no profi t. Fuji was very pro active
Amazon etc. stock left! Why? Because a differ- and helped us make good profi t EDITORIAL ASSISTANT
When we fi rst opened a Canon ent part of Kodak had done a deal on all models.
Julie El’Roubi Tel: 01323 433706
julie.er@parkview-publishing.co.uk
account with J.J.Silbers they went with Argos to guarantee the stock Funnily enough all 3 companies

out of their way to help. How for their Christmas catalogue to sell have Reps who call and help you PRODUCTION MANAGER
things have changed! Nikon then at £49.99. promote their products.
Clare Fermor Tel: 01323 433700
clare@parkview-publishing.co.uk
handled by the Rank Group had There was good news. Fuji, Good luck to all Independent
Ian Trevett Tel: 01273 382329
a Tiered Dealer network based on Panasonic and Pentax sold well Dealers in 2010. ian.trevett@ntlworld.com
SUBSCRIPTIONS
Julie El’Roubi Tel: 01323 433706
Industry Update: The Photobook Market
julie.er@parkview-publishing.co.uk
The photo industry continues to evolve and Looking further out into this
ADVERTISING
Lee Mansfi eld Tel: 01323 411601
experience signifi cant change, with falling demand year, our analysis shows
lee@pixelmagazine.co.uk
for 6x4” hardcopy prints (worth €4.5 billion in 2006, that the photobook market
Simon Skinner Tel: 01323 433707
against €2.8 billion in 2009), and the photobook will continue to dominate,
simon.s@parkviewmedia.co.uk
Rob Collyer Tel: 01323 433705
and photo-merchandise market shaking up the accounting for 58% of the
rob@parkview-publishing.co.uk
traditional photo market. It is clear that consumers photo-merchandise market
are becoming more creative and are looking for by the end of 2010, followed
MANAGING DIRECTOR/
PUBLISHER
different ways to share their images, encouraged by by the calendar market
Lee Mansfi eld
the many options now available to them. accounting for 16% and Park View House, 19 The Avenue,
According to our forecasts, photobooks are seeing wall décor at 12%, while the
Eastbourne, East Sussex BN21 3YD
Tel: 01323 411601
the strongest market growth, with 51% in 2008, single image gifts sector will represent 8% and photo
lee@pixelmagazine.co.uk
representing nearly 11 million books at an average cards 6%.
price of €28. This has been driven primarily by
MARKETING DIRECTOR
Save the date
Simon Skinner Tel: 01323 433707
6x4” replacement demand and an increase in the
simon.s@parkviewmedia.co.uk
availability of quick, cost-effective product offerings. The Futuresource Entertainment Summit
Traditional photo brands are having to focus 10–11 June 2010, London, UK
MEDIA DIRECTOR
on investment in new equipment and printing
Linda Grace Tel: 01323 433704
technologies; distribution channels are also Covering all business opportunities presented by
ACCOUNTS
changing as the online sector begins to exert new home entertainment technologies, platforms
Caroline Morley Tel: 01323 433703
pressure on traditional bricks and mortar retail, and and delivery systems, this year’s conference
caroline.m@parkview-publishing.co.uk
various market entry strategies have fl ooded the focuses on the strategic impact of 3D, the rise of IP
PRINTERS
market with new companies, which stand alongside connected devices and the changing face of retail,
The Ghyll Print, Heathfi eld, East Sussex
traditional photo brands, commercial print houses plus revenue stream development and optimisation
No part of this magazine may be reproduced by photographic, electronic
or mechanical means or stored in a retrieval system or republished in any
form, without the written permission of the publishers. © 2010
and photo-merchandise specialists, all vying for for Blu-ray and online content services. © Copyright 2010 Pixel magazine
market share. Find out more at www.fes2010.com
by Joanna Wright, Senior Market Analyst
01582 500169
PIXEL 03
PixelJan16d.indd 3 15/01/2010 10:33
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