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Web-to-print
Sheetfed and web offset
helping to reduce
- a divine combination
over a quantity of 10,000-15,000 copies, with
a publisher’s costs
sheetfed printing being the most efficient and
cost-effective means of printing magazines of a
print run up to 10,000 copies. In addition, many
titles require mixed production – the printing of
For a publisher, the administrative burden of HeadWay is a web-to-print
text on the web, with sheetfed printed covers;
print ordering and management can prove to solution to the administrative
T A L K I N g H E A D S
something that a solely web printer would need
be costly and time-consuming. With publishers burdens faced by the publisher’s
to outsource.
Brian Mumford, Machine Room Manager
under increasing pressure to reduce costs production team, saving wasted
and maximise efficiency, the offering of a time on phone calls and emails by
Being the Press Room manager I am
Web printing provides high speed with the
responsible for the management of all staff
web-to-print system by a publisher’s chosen providing the user with the autonomy to control
added benefit of online sheeting and folding in the Printing Department, trying to keep a
printer, can help maximise cost-savings their print management and order remotely.
facilities, as opposed to sheetfed printing in balance of quality and productivity through all
and increase productivity by offering true
which the sheets must be dried naturally presses web and sheetfed.
‘print on demand’. From high-volume, repeat work to smaller
before being re-handled to fold. This makes
one-off jobs, HeadWay enables the user to
I start each day by speaking to the shift
web printing an ideal means of catering for
access their own account via a secure username
overseer and checking the pressroom diary.
the most time-sensitive of work.
and password combination, upload and store
Then I go to the coffee machine.
templates for re-use, upload data for variable
Before I came to Headleys I worked on
data printing, view a soft proof and track the
There is much specialisation within the
Smaller quantities of some larger products can
press for a greetings card/fine art printers and
status of the order online.
Trademark Status
commercial print industry, with a large number
be most economically printed web, whilst web
I moved to Headleys to further my career.
of printers having chosen to invest in purely
presses can also utilise a lighter substrate than
Numerous user IDs can be created within
granted on
web or sheetfed technology in order to target
a sheetfed press. However, with web printing A typical working day involves liaising with
the same account, and users can be placed
Headley brands
one area of the publishing market.
being bound to a set cut-off, this can prove to managers from other departments and trying
be less competitive for some products, whereas to solve problems that may arise. I pass work
in groups or departments to determine their
Headley Brothers has been granted
However, when print runs increase or reduce,
sheetfed printing offers the option of feeding on presses and offer advice and support to
access rights. Hugely flexible, HeadWay can
trademark status on many of its existing these chosen methods can become less cost-
variable sheet sizes that enable waste reduction. staff. I love the way we can often overcome
be accessed remotely via a browser interface,
brands by the Trademarks Registry. effective and the processes less efficient for
problems using good teamwork.
and can be controlled entirely by the client in
question for quick and easy ordering and
The trademark status serves to protect
publishers. Imagine, for example, a magazine
With rising paper prices showing no signs of
The print industry has been very good to
The web was once expected to give the hard-
storing of printed material.
and enforce Headley Brothers’ growing
title that has over time reduced its average print
abating, the fact that sheetfed printing produces
me and I would certainly recommend it. You
hitting blow that would cause the decline of
portfolio of brands, and gives the
run from 20,000 to 8,000 printed copies. Once
less waste than web printing may also prove to
continue to learn new things every day but
print. However, this apparent threat has actually
This kind of web-to-print solution is ideal for the company the exclusive right to use those
printed web, the publisher is now faced with
tip the balance between whether it is more eco-
at present it is not for the faint-hearted.
created the means for a printer to offer the
print management of products such as stationery,
having to source a replacement printer who can
nomical for a publisher to go sheetfed over web.
most efficient and cost-effective way of print
brands in association with the goods and I have had a long-term love of cricket
company literature and targeted marketing
more efficiently and cost-effectively print that title.
ordering available.
services offered by the different facets since I was at school and have been captain
literature. Admin-light and efficient, HeadWay
of Headley Brothers. The trademarked
of two cricket clubs. I have also been
enables the ordering at any time of the day, and
Headley Brothers has always maintained the
HeadWay, the document management system,
brands include Headley Brothers Limited,
heavily involved in dinghy sailing since my
from any location, of jobs large and small.
policy of providing ‘complete solutions’ for the
automated marketing service and e-procurement Headley Brothers (Digital), Invicta Direct
late teens competing at the highest level
short-to-medium-run magazine market. That
solution from Headley Brothers, can streamline
nationally with my now wife Yvonne. I also
For further information on Headley Brothers’ Ltd, HeadStore, HeadWay, HeadSet
complete solution involves offering both web-
enjoy windsurfing and cycling, but cannot fit
a company’s print requirements no matter how
web-to-print service, please contact Will Inshaw: and HeadStart.
offset and sheetfed-offset print capabilities to
everything in!
large or small.
01233 623131, will.inshaw@headley.co.uk
ensure the company is able to offer maximum
flexibility to its publishing clients.
If I had a weekend entirely to myself, I
would get my trailer out, load up my boards
and get down to the beach. After returning
Headley Brothers has top
Headleys currently operates a sheetfed range
of two 10-unit and three 8-unit long perfectors,
Publishers are looking critically at their print runs,
home for a shower, I’d walk over to the
with both 10-unit presses having an optional
and with many print runs on the decrease, it
cricket club with my Border Collie Tessa,
designs on your brand image
have a beer and watch the evening innings.
‘Cutstar’ unit that enables the machine to be
is now more important than ever for a printer
fed with paper in reel form.
to offer its customers a diverse range of print If I didn’t work in the printing industry
When it comes to a company’s printed material, The company is proud to offer a seamless solutions. With the ability to offer both web- I’d love to be a test umpire (I hold the
top quality design, execution and consistency is service with one point of contact; from
On the web-offset side, Headleys operates
offset and sheetfed-offset printing capabilities, intermediate umpire certificate) or own
of the utmost importance. The printed product design to printed, packaged and distributed
two 16-page web presses and the Sunday 2000,
supported too by its digital printing arm, a sailing school.
represents your brand and it is vital that your products. This diversity enables its customers
a 24-page web press. Supported by its digital
Headley Brothers meets the publisher’s need for
What would I save from a fire? The obvious
brand image is a good one. to achieve a great value product with
service, the company is able to offer flexible
competitive pricing, flexibility and productivity in
first, family; boards and bikes next and then a
minimal administration.
and competitively priced solutions for print
a changing market.
mobile phone to call the fire service.
Headley Brothers offers an effective and creative
runs in the 1 to 350,000 range.
design service to complement your printed For more information on this or any of Headley
For further information of Headley Brothers’
Do I work to live or live to work? I think
matter, thereby offering the complete solution Brothers services, please contact the sales team:
it’s a balance and not always easy to get right!
On average, for standard format products,
services, please contact the sales team:
for your design and printing requirements. 01233 623131, sales@headley.co.uk.
web printing is usually best suited to print runs
01233 623131, sales@headley.co.uk.
H E A D L E Y B R O T H E R S – W I N N E R O F T H E P P A ‘ M A g A z I N E P R I N T E R O F T H E Y E A R – S H O R T R u N ’ A W A R D 2 0 0 8
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