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Industry News


Adare to provide promotional goods to Coca Cola’s European network


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dare International has been awarded a contract by Coca Cola European Partners to provide promotional goods and print across its entire European network covering Germany, Spain,


Portugal, Iceland, Great Britain, France, Belgium, Netherlands, Norway and Sweden.


Adare has supplied marketing goods to CCEP in Northern Europe since 2011. This new contract award represents a potential growth of over 200% and positions Adare as a market leader offering an unparalleled range of outsourced marketing services categories, including


Adare wins Coca Cola European contract


promotional goods, cups, glassware, textiles, parasols, permanent point of sale, semi- permanent point of sale, electronics and promotional gifts, giveaways and marketing printed materials. This project is being managed by a team of 60+ plus people across Europe. Adare Internationalʼs CEO


Image Armor releases new R-Series of DTG inks


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he new R-Series of DTG inks from Image Armor have been designed for use with all Ricoh GEN4 print heads.


The new R-Series inks maintain the characteristics of Image Armorʼs original


E-Series inks which include: ● 35 second white ink cure time.


● Incredible stretchability. ● Great wash fastness. ● Intense and vibrant colours.


The R-Series inks work great with Anajet mPower series prints as well as M&R M-Link (that uses the GEN4 print heads). Since these printers are generally faster than other printers on the


The R-Series


market due to the higher output of the actual print head, one of the biggest hold backs with standard inks will be the cure times.


Standard inks used take 90 to 180 seconds to cure the white ink (1.5 to 3 minutes). The printer can often print faster than you can cure with a standard heat press. This is a major problem for anyone pushing numbers through their shop. With a 35 second cure time of the new R-Series Image Armor inks users can now keep up with their DTG printer. No more waiting around. The bottleneck now becomes the printer – not curing the ink.


Andrew Dutton said: “We are delighted to have been awarded this landmark contract by CCEP. We have worked with CCEP over the past five years in Northern Europe and Germany and undoubtedly Adareʼs quality and product innovation coupled with the hard work and dedication of our teams


has contributed significantly to the award of this new contract. “The breadth and depth of this contract is truly


transformational in the FMCG marketplace and weʼre very proud to be developing this exciting partnership with CCEP.”


Sabine Henne, CCEP procurement lead, added: “Adare offers us a unique service combining robust supply chain management with in-depth market expertise and insight, which adds value to our brands. Our marketing stakeholders trust Adare to deliver compliant, innovative solutions across all our markets, and we are delighted to be expanding our strategic partnership in this way.”


New e-commerce website for Grafityp UK


The new website G


rafityp UK has recently launched its brand new e-commerce website, which features a bright new look, easy navigation and is now extremely user-friendly. The site offers secure online ordering and for larger products such as machinery (printers, lasers etc.) the option to obtain a quotation to gain Grafitypʼs best price at the time. Orders can be placed out of hours on evenings and weekends and will be processed directly on the teamʼs return to the office, an efficient way for busy businesses to keep on top of ordering.


| 6 | May 2017


Customers now have access to a range of documents relating to products, such as specification sheets to ensure they have the right material for the job with the required features, application instructions for garment decorators etc. Download drivers for vinyl cutters and laser machines, ICC profiles for printers or digital editions of our latest price lists and catalogues.


Users of the website will also be able to view a range of product videos, see what events the company will be exhibiting at and the latest product news.


www.printwearandpromotion.co.uk


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