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Focus on Transfer Printing & Dye Sub THEMAGICTOUCH

Transfers… it’s not just T shirts T

heMagicTouch with over 25 years of image transfer experience continues to offer affordable solutions covering many aspects of the promotional, workwear, sportswear and fashion markets to name just a few.

The personalisation market continues to grow and is expected to double over the next five years but this will apply to almost every aspect of personalisation. The principle advantage of the image transfer process is the ability to produce one enabling the end-user to get exactly what they want, when they want, with very little fuss and high customer satisfaction. TheMagicTouch image transfer process has enabled users to grow their businesses profitably by helping them create new customers who are and can be offered more choice. This is highlighted by the strong growth over recent years of short- run production of umbrellas, cushions, bags, holdalls, phone accessories,

DST – the perfect recipe for transfer printing success


ince 2013 many companies in the UK and Ireland have benefited from being introduced to the DST system

of transfer printing.

Introduced into this country from Denmark by Global Print Solutions this streamlined system combines the benefits of traditional screen printing with those of digital to produce exceptional results across a wide range of substrates. The new soft feel powder by DST enables full photographic transfers to be produced using just one screen quickly and cost effectively. Two hundred A4 sized transfers or up to 1,600 A7 transfers can be produced in just one hour from receipt of artwork through to completion. With the demand for reusable bags booming since the governmentʼs 5p levy this process can be used to produce the high quality complex designs that todayʼs consumers demand. The superb feel and stretch of transfers produced using the DST system is ideal for a huge range of clothing from school wear and sports kit through to work wear and promotional items. Substrates such as nylon, polyester, cotton or non-woven fabrics are no problem when using the DST system. The transfers are sharp, bright and durable standing up to regular machine washing. Such is the adaptability of the system that in just one pass a single screen can contain a range of individual designs contained in one basic outline such as for the differentiation of school houses or teams for example. The screen stays the same, the design is changed digitally and the net result is a range of diverse and personalised options for the customer. Print quality is outstanding compared to anything currently produced with screen-printing/offset methods alone. When durability, stretch and soft feel characteristics can be combined with complex photographic images in bright vibrant colours using a cost effective system with just one screen allowing ultimate customer control then you have the perfect recipe for success. DST combines the essential ingredients using a simple method for guaranteed results every time. This makes for satisfied customers and happy printers who find their business and profit margins growing in equal measure.

The finished DST transfer print | 32 | May 2017

notebooks and much more. The whole concept of being able to produce a decorated sample for customer evaluation has now taken a new meaning with samples being at the forefront of many customers marketing. In addition the days of artwork and set-up costs have gone, having been absorbed due to the advances within the design and graphic platforms. TheMagicTouch in 2017 offers nine

different transfer papers that enable the user to decorate almost anything regardless of colour, surface or composition. Recently introduced papers include the RST9.1 for easy full colour transfer to a host of different hard surface products including slate, wood, plastic and glass. However, the top promotional product worldwide remains the decorated mug which has been given a new lease of life due to the arrival of white-toner technology making the full colour decoration to black,



pink, green, blue and neon colours possible.

TheMagicTouch offers transfer solutions and continue to support all products and applications with its outstanding technical and customer support. LONGFORTE

New range of sublimation and laser transfer papers


t Printwear & Promotion LIVE! 2017, Longforte Trading launched its brand new range of sublimation and laser

transfer papers. The most popular was the Titan X Self-

Weeding Laser Transfer Paper for light textiles that was demonstrated on stand. This revolutionary laser transfer paper has been specially designed for printing onto light textiles including 100% cotton and cotton blends. Self-weeding means that no cutting is required around shapes or letters - simply print your design, press it and only the design is transferred with no excess film or stiffness left behind. The paper is compatible with all laser printers and copiers, rather than being restricted to a particular printing system and works out to just 70p a sheet which means it is one of the most cost-effective papers on the market. Also launched at the show was Titan X Laser

Transfer Paper for hard surfaces for easily printing onto solid surfaces such as cardboard, metal, ceramic and wood. Producing ultra crisp images every time and great colour reproduction Longforte is confident youʼll love this new range.

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