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The relationship between private banker and client has changed and wethink it will continue to take new forms over the next couple of years


LOTTEMÅNSSON NYKREDIT PRIVATE BANKING


BEST PRIVATE BANK IN DENMARK NYKREDIT PRIVATE BANKING


Nykredit Private Bankingwas established as a separate business unit within the Nykredit Group in 2004. Today, the teamcomprises private bankers and wealth specialists in areas such as wealth and tax planning,wealth management, credit, inheritance, succession planning, cash management, and business and home financing. In order to respond to the


changing nature of private banking services, Nykredit introduced a newbusiness strategy called ‘Next Level’. The strategy is based around two key principles: one is to update the business fundamentals; the other to create holistic experiences which exceed their clients’ expectations. “The first point is concerned with


restructuring our business and value proposition into a modern, hybrid business model, combininghuman interaction with digital offerings” explains Lotte Månsson, director, Nykredit Private Banking Elite. “The second point relates to


our strategic aim of becoming our clients’ financial confidante. In this newhybridway of doing business, the relationship between private banker and client has changed and we think it will continue to take new forms over the next couple of years. It will require financial institutions to develop newskills – importantly, skills related to emotional intelligence.” For the past couple of years,


Nykredit has beenworking extensively to add newinvestment solutions to its portfolio, particularly in areas of ESGand alternatives. “The demand fromour clients is continuously increasing, butmore


28 GLOBAL PRIVATE BANKING AWARDS 2020


than just meeting the demand wewant towork together with our clients to structure strong investment strategies that delivers both monetary and personal value,” MsMånsson says.PG


BEST PRIVATE BANK IN FRANCE BNP PARIBAS BANQUE PRIVÉE FRANCE


Having successfully modernised his bank more than most in terms of digitalisation and compatibility with needs of the next generation, BNPParibasWealth Management CEOVincent Lecomte isnow concentrating on linking up the work of the group’s investment banking and private banking arms. Unlike other European players,


who experimented in Asia and then pulled out, he is prioritising both the north and south of the continent, expanding staff and resources in Indonesia, Malaysia and Singapore, as well asHong Kong. But it is closer to home that the


French bank is looking to both consolidate and boost its position, particularly in France and Germany. The bank has facilitated and encouraged real estate purchases in these jurisdictions. It sees this co-operation with its corporate and investment banking (CIB) arm as “at the heart of our model in Europe”. This partnership marks a


significant change to the state of play 10 years ago,when investment banking verymuch ruled the roost, particularly in France,where the private bankwas seen purely as a distribution channel for products created elsewhere in the group. “Themindsethasreallychanged,”


saysMrLecomte.“Whatthe group CEOnowexpects fromusis to leverage thebest of breedof all the businesses to thebenefit ofour clients.” Despite vast expenditure on


digitalisation, this will remain very much a “people business”, based on “trust and expertise”. While the bank, during the Covid


crisis, has definitely seen the benefit of this long-term investment in the client experience, the next stage is to integrate sustainability into the formula, in particular converting customers’ portfolios and mindsets to amuch deeper penetration of ESG principles. YB


BEST PRIVATE BANK IN GERMANY BERENBERG


Established in 1590, Berenberg is one of theworld’s oldest banks. Privately-owned and run by its managing partners, the Hamburg- based bank today employs around 1500 people at 15 different locations across Europe and the US. The bank has identified three


groups of clients with specific wealth management needs – entrepreneurs, foundations and family offices. In order to serve each group, Berenberg has established three centres of competence with experts on topics of special importance to their respective target group. Berenberg’s wealthmanagement


and asset management divisions work closely together with the aim of offering clients a broader product range. “As diverse as the divisions are, they are all united by our determination to provide clients with top quality, objective advice, the best possible service and excellent execution,” says Klaus Naeve, head of wealth management. “Berenberg will continue to focus on the service offering and pursue very conservative risk management.” In 2019, Berenberg enjoyed


strong performance fromboth its wealth management strategies and the range of fund solutions developed in-house. In addition,


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