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BESTGLOBAL PRIVATEBANK UBS


BEST PRIVATE BANKINEUROPE PICTET


BESTPRIVATEBANK INCENTRALAND EASTERNEUROPE ERSTE PRIVATE BANKING


BESTPRIVATEBANK IN LATINAMERICA BTG PACTUAL


BEST PRIVATE BANKINTHE MIDDLEEAST CREDIT SUISSE


BESTPRIVATE BANKIN ASIA UBS


promising sectors that have done well in recent years, and that still have enormous potential.” But it is the area of private assets,


exploited bySwiss private banks in particular, that has enjoyed perhaps the strongest demand from international wealthy families.“We expect persistently low and falling interest rates to drive investors to higher-yielding and risk-diversifying private assets,” says MrHolstenson. “Private equity, hedge funds and real estate are to becomeever more mainstream in the near future and will no longer be considered alternative.” Observers ofSwiss private banking


say that this investment strength has been fuelled by Pictet’s success as an asset manager.“Wealth and asset management are two equally strong pillars of the bank – in terms of earningpower and assets under management. There is no prioritisation but rather a reciprocity between both business lines,” says MrHolstenson. YB


BEST PRIVATE BANK IN CENTRAL AND EASTERN EUROPE; BEST PRIVATE BANK IN AUSTRIA; ERSTE PRIVATE BANKING


Erste Private Banking offers a full spectrum of wealth management


16 GLOBAL PRIVATE BANKING AWARDS 2020


services through a broad regional footprint in CEE and operations in six countries – Austria, Croatia, the Czech Republic,Hungary, Romania and Slovakia. In 2019, and across all CEE


countries, the bank focused on further rebalancing portfolios, with investment products overall generating a robust growth of 10.3 per cent in assets under management, year-on-year. “We broadened our portfolio


with newinvestment products and structures exclusive for private banking, with special focus on discretionary portfolio management and ESGsolutions,” explains Michael Tröthann, head of CEE retail sales and business development. Recently, and in co-operation with


in-house asset manager Erste Asset Management, the bank launched two newbond funds in the ESG space, complementing their existing range of responsible investment productswhichnowconsist of 13 different mutual funds. In Austria, Erste launched its


‘Invest Manager’ digital portfolio management tool, providing a multi- asset portfolio tailored to the specific risk profile of clients.“With this tool, we provide a comprehensive supplementary offer for our affluent clients, closing the gap to a full discretionary portfolio management solution,” says Roland Jacubetz,


head of private banking and wealth management in Austria. The bankwas quick to implement


Covid-19-related measures. From mid-March, around 95 per cent of their private bankersworked from home for around two months, before the launch of a rotational approach for in-officework. All branches in Austria and themajority of branches across CEE markets remained open. “During the lockdownperiods,


our widely acknowledged digital banking platform, George, handled a record number of transactions, while our trading systems also performed flawlessly despite exceptional volumes,” Mr Tröthann explains. “The crisis has further sharpened our determination to remain a frontrunner in digital transformation, with a particular focus on advancing the digital standing of our advisory tools and processes.” PG


BEST PRIVATE BANK IN THE MIDDLE EAST; BEST PRIVATE BANK IN RUSSIA; BEST PRIVATE BANK FOR ENTREPRENEURS CREDIT SUISSE


Credit Suisse’s private banking arm has enjoyedmuch success in the entrepreneurial segment,which it sees as a primary growth engine. The bank says it has been collaborating


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