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SPOTLIGHTONRAKEZ PARTNERCONTENT


THEBRIGHTFUTUREFORE-GAMING INVESTORSINTHEMIDDLEEAST


The e-gaming industry has been around for a long timenowbut itwas in the peak of the pandemic when it reached its all- time high. The industry’s growth has been skyrocketing globally, outperform- ing sports andmovies in 2020 as the big- gest entertainmentsegment. The big question now is whether the


industry is here to stay or is it only because of lockdowns that people were forced to stick with home entertainment? A quick glance on the figures will answer that. According to Mordor Intelligence,


E-gaming hit a whopping value of $173.70 bil- lion in 2020, and the next five years show an impressive outlook of $314.40 billion. These are numbers that are definitely worth noting for investors looking to take advantage of a lucrative industry.


THE MIDDLE EAST ARENA The Middle East is already home to diverse industries and e-gaming is among its new- comers. In fact, Forbes recently reported Middle East to be one of the newest leaders in the gaming industry with a gaming revenue to hit $6 billion in 2021. E-sports or online competitive gaming is


at the forefront of this boom. Aside from Middle East being one of the tech-savviest regions, it also has a young population hun- gry for e-sports.Aresearch showed that there are over 100 million gamers in the Middle East alone.


RISING OPPORTUNITY For investors wanting to dive into the world of e-gaming, the biggestopportunity lies in local- ising games. At the moment, there is a high penetration of video games in MENA but Gulf News stated that only 3% of the games are available in Arabic language– one of the top five languages in the region at 400 million speakers. Asidefromcompetitivegamers, theMENA


has a pool of talented gaming professionals whoarewell-equippedtodevelop,publishand distribute games that are not only suited for the market but speaks its language.


UAE AS THE LAUNCHPAD FOR E-GAM- ING BUSINESSES Your ideal location to set up an e-gaming busi- ness in the region is the United Arab Emirates (UAE). The country is the 35th largest gaming market in the world revenue-wise in 2019 as reported by Gulf Business, and gamers in the country spend an average of 30 minutes per day on mobile games. Acouple ofgamingconventionsandcom-


petitions have also taken place in the recent years, positioning theUAE as a regional hub for e-gaming. In 2020, the first edition of the UAE Tolerance E-sports Games was inaugurated, which was open to gamers all over theworld.


STARTING YOUR E-GAMING VENTURE You can never go wrong when choosing the UAE as the ideal ecosystem for your gaming


venture. With the abundance of free zones in the country, investors are assured to experi- ence a quick, easy and cost-effective busi- ness set-up. Ras Al KhaimahEconomicZone(RAKEZ), a


powerhousebusinessandindustrialhubinthe UAE’s northernmost emirate of Ras Al Khaimah, has recently launched a business set-up packagedesignedtosupporte-gaming supply chain players. The package is being offered at a cost-


effective price point, which includes a free three-year UAE residency visa and other ben- efits. The set-up process is completely done online, allowing investors to register their busi- ness with RAKEZwherever they are. Without a doubt, e-gaming is the business


of the future. If you wish to learn more about the RAKEZ E-gaming Business Set-up Package, call +971 7 204 1111 or toll free (UAE) on 800 RAKEZ (72539) or visit www.rakez.com.


Sponsored by


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