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■ Business Trends: BANKING


The next step with fintech


Banks, technology startups become partners by Tim Loughran


T


echnology firms that bankers once saw as rivals are now becoming business partners.


For many years bankers have


embraced the speed and lower costs that technology such as ATMs, web- sites and smart phones brought to their retail business. Now they are exploring, and beginning to embrace, the possibili- ties fintech brings to lending. The relationship is evolving so


quickly that bankers report the rapid development of new financial technol- ogy, or fintech, can be dizzying. “The pace of change in technology


is so rapid, sometimes it’s really hard to keep up,” says Lloyd Harrison III, head of Virginia Partners Bank, a nearly $390 million, 9-year-old bank based in Fredericksburg. “By the time that tech- nologies are well enough developed … to consider adopting, then the next best iteration is already on the horizon.” Dean Withers understands the


dilemma. The CEO of Farmers & Merchants Bank (F&M), based in Timberville near Harrisonburg, says he gets a sales pitch from a fintech vendor “almost every day.” Along with ATMs and check-


imaging technology that permits his customers to make deposits from any- where with their phones, Withers also credits electronic customer statements and steady improvements in F&M’s core operating systems for helping him


Photo by Caroline Martin


Lloyd B. Harrison III, the president and CEO of Fredericksburg-based Virginia Partners Bank, says the pace of change in fi nancial technology has been swift.


to cut costs and extend his brick and mortar branch network to neighboring counties during the last 15 to 20 years. Nonetheless, he remains a careful shop- per because new technology doesn’t always deliver on its promises. “Technology is expensive,” says


Withers. “We’re not usually the first to adopt financial technology. We’d like someone else to get the bugs out of it.


www.VirginiaBusiness.com


Like anything else, when it first comes out, it’s expensive. But wait a couple of years and the price comes down and the bugs are out of it.” Since the 1980s, when ATMs


became ubiquitous at banks nation- wide, financial technology has evolved steadily to meet customers’ increasing demands for the same one-click deliv- ery of products and services they get


VIRGINIA BUSINESS 59


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