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400,000+ READERS leisure opportunities 23 JUNE – 06 JULY 2015 ISSUE 661 Daily news & jobs: www.leisureopportunities.co.uk Green light for £27m Puy du Fou UK attraction


Puy du Fou is bringing its unique style of grandiose live entertainment to the UK after gaining approval from local authorities for the development of Eleven Arches, with the £27m attrac- tion coming to the northeast of England in June 2016. Having won back-


ing for the project in Bishop Auckland, County Durham, the team behind the development view the multi-million pound vis- itor attraction as the key part of the wider regener- ation of Bishop Auckland and the surrounding area. “We’ve entered into an artistic partnership


Puy du Fou’s unique style of live-action entertainment is coming to the UK


with Puy du Fou and over the last 24 months their creative team has worked with us and they are now standing ready to help us deliver the show that we built and wrote together,” said Anne-Isabella Daulon, CEO of Eleven Arches,


Generation inactive is a ‘ticking time-bomb’


Only half of seven-year-olds are meeting recommended physical activity guidelines of 60 minutes per day, says a landmark ukactive report which liſts the lid on youth inactivity. The Generation Inactive report


examines the extent of inactivity in schools and warns that children will remain a ‘ticking time-bomb’ for the NHS if decisive action is not taken. With the NHS needing savings of £8.2bn a year by 2020, the report cites estimates that the overall costs of inactivity in the UK total £20bn a year. Continued on back cover


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speaking at the press launch this month. “Profits from the show will be reinvested back into the show. We hope to create a long-last- ing regeneration loop based on this model.” Modelled on the success of the not-for- profit Puy du Fou historical theme park in


Asda plans fitness studio concept


Asda is bidding to help customers shed pounds from their waistline as well as their shopping bill through a new functional fitness concept. Leisure Opportunities can exclusively reveal


that the supermarket giant is planning to part- ner with gym operator Total Fitness for the venture, with concept drawings suggesting the proposition will be entirely class-based. Te first site is expected to open in Swindon,


while Leisure Opportunities understands that up to 20 studios could be rolled out nationwide – in or near existing stores – depending on the concept’s success. Asda’s planning application says the Total Fitness-operated gym will offer “group-based


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France, the Eleven Arches night show will run up to 30 times a year, with the 90-minute extravaganza held at Auckland Castle. It will tell the story of 2,000 years of British history – starting in Roman times and going all the way up to World War II. 1,000 volunteers trained by an academy to be set up by Eleven Arches, will not only perform on-stage, but also act as technical crew and handle elements such as first-aid, costume design and prop making. Eleven Arches wi l l have an annual capac-


ity of 240,000 people, with the ability to accommodate up to 8,000 per show. The attraction is aiming for the same suc- cess levels as Puy du Fou in France, which fills 99 per cent of its seats all-year-round. Details: http://lei.sr?a=w3v4J_O


Te concept is centred on group-based fitness classes


fitness classes, as opposed to more tradi- tional gym formats.” Total Fitness operates 17 sites across the north of England and was recently subject to a management buyout. Details: http://lei.sr?a=b7J2E


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