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Fitness industry veteran Innes Kerr has been appointed managing director of Prime Fitness, a member company of Abbey Fitness & Wellness, which is rolling out énergie Group brands across Ireland. Kerr, who brings over 30 years’ experience


in operations, sales, marketing, customer service and retention in the fitness and leisure industry, moves from his position as group operations director at the énergie Group in the UK to assume his new role. In August last year, Abbey Fitness &


Wellness announced an exclusive deal with the énergie Group to take control of and invest in the énergie Fitness Clubs, énergie Fitness for Women and Fit4less Brands across Ireland. Abbey plans to open 14 new clubs over the next five years, bringing the Ireland estate to 30. Kerr has relocated to Dublin to oversee the


roll out and growth of énergie brands across all Ireland territories. “I am delighted to be asked to join the énergie Ireland team permanently,” says Kerr.


Kerr will roll out énergie brands across Ireland “I look forward to being able to apply my


experience and expertise to achieve a very exciting and innovative strategy for growth.” He previously worked for énergie Fitness


Clubs Ltd for five years as group ops director and prior to that held executive rolesat the FIA (now UK Active), Fitness First and De Vere Group. Details: http://lei.sr?a=f8B8G


SportsArt Fitness welcomes Ceri Lewis


Ceri Lewis has been appointed national accounts business development manager for equipment manufacturer SportsArt Fitness. Lewis has 18 years’ experience in the health


and fitness and sports sectors, working for Life Fitness as a senior key account manager before moving to Fitness First as the UK fitness equipment purchase manager. Most recently, he worked for LOCOG on


the procurement of sports equipment and the operational delivery of sports equipment and contracts to 21 Olympic and Paralympic sports. Lewis says: “This is a very exciting time for


SportsArt Fitness, with over 100 new products and solutions coming to market in the UK in 2014.” Details: http://lei.sr?a=S8f2G


Lewis has worked for Fitness First and LOCOG Black says joining Star Trac was an “easy decision”


Duncan Black aims to make his mark at Star Trac


Fitness equipment provider Star Trac has appointed Duncan Black as export EMEA account manager to work closely with its distributors across the region. Black is an industry lifer, having initially


studied Sports Science and Recreation Management at Loughborough University. Over the past 20 years he has worked with firms including Life Fitness and Alliance Leisure. Details: http://lei.sr?a=C9G9q


www.healthclubmanagement.co.uk Edited by Jak Phillips. Email: jakphillips@leisuremedia.com Kerr to head énergie in Ireland


Dan Rees joins YMCAfit to deliver training programmes


YMCAfit has announced the appointment of fitness industry training expert Dan Rees as senior training and delivery manager. Rees, formerly operations director at


Focus Training, joins YMCAfit as the fitness training provider celebrates its 30th year in 2014 and he will lead on developing and delivering its extensive range of courses. YMCAfit’s appointment of Rees


follows that of former FIA (ukactive) chief executive, Andrée Deane, as head of YMCAfit earlier this month. “I’ve worked in the active leisure sector


– developing and delivering qualifications, apprenticeships and training – for 20 years and I’m looking forward to helping the charity to enhance its reputation,” says Rees. Details: http://lei.sr?a=D8P8S


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March 2014 © Cybertrek 2014 Read Health Club Management online at healthclubmanagement.co.uk/digital


Whether you are looking to attract new members, increase your social media presence or refresh your brand, we can help.


Whether you are looking to attract new members, increase your social media presence or refresh your brand, we can help.


HATTRICK MARKETING ARE THE LEISURE INDUSTRY SPECIALISTS, WITH 10+ YEARS EXPERIENCE - WE KNOW WHAT WORKS!


HATTRICK MARKETING ARE THE LEISURE INDUSTRY SPECIALISTS, WITH 10+ YEARS EXPERIENCE - WE KNOW WHAT WORKS!


Whether you are looking to attract new members, increase your social media presence or refresh your brand, we can help.


Whether you are looking to attract new members, increase your social media presence or refresh your brand, we can help.


GET IN TOUCH 0870 609 3216


www.hattrickmarketing.com www.hattrickmarketing.com


www.hattrickmarketing.com www.hattrickmarketing.com


www.hattrickmarketing.com www.hattrickmarketing.com


GET IN TOUCH 0870 609 3216


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GET IN TOUCH 0870 609 3216


GET IN TOUCH 0870 609 3216


GET IN TOUCH 0870 609 3216


GET IN TOUCH 0870 609 3216


HATTRICK MARKETING ARE THE LEISURE INDUSTRY SPECIALISTS, WITH 10+ YEARS EXPERIENCE - WE KNOW WHAT WORKS!


HATTRICK MARKETING ARE THE LEISURE INDUSTRY SPECIALISTS, WITH 10+ YEARS EXPERIENCE - WE KNOW WHAT WORKS!


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