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T e Lithuanian lecturers are developing an international wellness degree


Lithuanian college gets EU funding for international wellness degree


Alison Snelling, managing partner, Urban Healing


Danubius Health Spa Resort in Budapest will host a London College of Fashion study tour


Spa management training courses need international perspectives and collaboration


Yvonne Mills, course leader Foundation Degree Science Beauty and Spa Management, London College of Fashion


I appreciate Spa Business drawing attention to the industry issue of producing adequate spa managers (see SB12/2 p38 and SB12/3 p60) – the investigation was informative and long overdue. Due to the depth of business and


scientifi c theory they learn, graduates from our degree in beauty and spa management are more than capable of running a spa. However, operators should appreciate that anyone starting in a new establishment realistically needs six to 12 months to become accustomed to policies and procedures before implementing their own – although one of our graduates managed this in three months. To create more effective spa managers moving forwards, the international aspect of our industry should also be considered – spas in the US or UK, for example,


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may have an entirely different provision to those in Asia or Europe. Indeed, I’ve just set up a weekend study tour with the Danubius Health Spa Resort in Budapest (see SB05/3 p24) for up to 25 of our second- and third-year students to better understand and experience spas which are much larger and older, have thermal pools and are more medically focused. Particularly, Danubius places a strong emphasis on rehabilitation for ailments associated with ageing, such as aching joints and poor blood circulation. The students will receive lectures from Mike Wallace, the brand manager at Danubius, and its head trainer, on how beauty, wellness and fi tness can be implemented into medical spas and the challenges of managing such facilities. I’m hopeful that this may also lead to work experience and employment opportunities.


Meanwhile, I’m also developing a work experience partnership with Toskana Therme Bad Sulza, a German thermal and medical spa (see SB05/2 p52). I truly believe that interaction and engagement with international spa operators is the key for the future growth of our industry.


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With a renewed industry focus on spa management training, driven in part by the new GSWS study on the subject (see p56), I wanted to draw attention to an exciting international venture. Klaipeda State College, a well- respected academic institution in Lithuania – which also has strong ties with the country’s spa association – has received EU funding to develop an international degree programme in wellness service management. To gain more knowledge for course content, 10 lecturers from the college recently visited the UK for a two-week study tour organised by Urban Healing. The lecturers met with spa educational providers including ITEC and colleges in Bath, Warwickshire and Barnfi eld. At the University of Derby, Buxton (see SB05/4 p60) they found out about how to structure an international spa degree programme that combines practical and theoretical learning.


They also gained insights from some of the country’s leading spa operators including Hilton, Pennyhill Park and Champneys, which has its own therapist training academy. The history of wellness was also covered in a trip to the original Roman Baths in Bath.


The aim of Klaipeda State College now is to develop of the degree programme for its fi rst intake in September 2014.


PHOTO: LONDON COLLEGE OF FASHION


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