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So far, 2014 has been an extremely exciting year at Harrison Wipes, with developments implemented to the sales force as well as the launch of a brand new product. The Easi Wipes industrial wiping range has helped the company to make signifi cant steps to maintain the title of ‘wiping experts’.


On top of their fi rst-rate service, the products which Harrison Wipes supply to the market add tangibility to their success. Alongside their partners, DuPont and Chicopee, Harrison Wipes offer one of the


Harrison Wipes, wiping specialists since 1891, tell us all about their last 18 months, and explain why their latest additions to the team will further boost their reputation.


most comprehensive wiping ranges available in the UK. Not only that, but they stand up to the rigorous wiping requirements across a whole host of industries including healthcare, catering, janitorial, industrial, aerospace and automotive.


The Easi Wipes range features the brand new Steadfast cloths, which provide a cost effective alternative to the branded products, and currently dominate the industrial wiping market. Available in three weights, Steadfast cloths provide exceptional strength, durability, absorbency and low linting capabilities, but they are also the ideal solution for cleaning tools and machinery, preparing work surfaces and clearing spillages.


Through the brand new interfolding machine installed in 2013, Steadfast products are available in an interfolded dispensing box; this provides the cloths with protection, but also ensures that the usage is controlled and, more importantly, wastage is lowered. For the more hygiene-orientated market, Harrison Wipes offer a whole array of colour- coded cloths, from the lightweight All Purpose products to the Microfi bre Pro, as part of the Stronghold range.


84 | WIPES, MOPS & MICROFIBRES


As if all these product innovations weren’t enough, Harrison Wipes are enhancing the service and expertise they provide to their customers too, with a change in structure to their sales department. With the introduction of Simon Dunster as Sales Manager of the Hygiene Division, Harrison Wipes now have the dedicated personnel to represent the industrial and hygiene markets. Alongside Clive Smith, Sales Manager of the Industrial Division, the pair offers expert knowledge and an insight into the wiping requirements of their respective industries.


Together with the new and improved sales force, Harrison Wipes are able to offer unique marketing services to their customers in order to develop their sales of non-woven wiping cloths. Offering assistance with websites, promotional campaigns and producing tailored literature, the marketing work has been well received amongst the company’s customer base.


www.harrisonwipes.co.uk


www.tomorrowscleaning.com


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