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CORE BIKE 2014 ONE INDUSTRIES


rotational force to the brain in the event of a crash. 661 Protection is continuing to


collaborate with D30 impact protection, using the company’s enhanced chemical technology. The D30 material insert provides optimal freedom of movement and exceptional protection in the Evo Knee pads. The Evo pads have been designed to cope with the rigours of riding from Elite DH competition to the World Enduro Series and anywhere in between. For 2014 the same technology has been developed into the comprehensive Evo Elbow protective pads that are breathable and tough. From Maxxis tyres, the Ardent tyre and


ONE INDUSTRIES Europe will be arriving with a host of new and exciting products. One’s own 2014 Gamma Helmets are the first to bring MIPS technology to an MX certified helmet. MIPS technology deals with ‘rotational violence’ which is found to be the leading cause of concussion and brain injuries. MIPS mimics the brain’s own protection system by significantly reducing the


POLARIS


newly developed Maxxis Beaver mud tyre (in new 2.25-inch width) along with the updated High Roller II model, have all seen media praise. Maxxis was recently awarded three tyres into the new Dirt product guide, documenting the top 100 products of the year. That praise, combined with a new trade pricing structure for 2014, is setting the Maxxis range up for a strong year. The firm told BikeBiz: “With new models on show from all our brands we’ll keep you looking fresh, fully protected and rubber side down wherever you ride. Come and speak to us at the show to make the most of attractive buy in packages and new dealer pricing structures.”


POWERTAP’S POWER meters boast great accuracy and hubs starting from £699 and complete wheelsets from £900, with the new GS on display for the first time. Cycleops’s indoor trainers start at £160 for the Wind, up to £890 for the Powerbeam – which is compatible with virtual training . Saris’ user-friendly rear mounted bike


racks have a very wide fitment range and come in two or three bike options. Bones 2 and 3 are highly versatile and will feature with the new tow-ball hitch racks, having their UK debut. FFWD’s high performance road and


track wheels are hand-built in Holland and will also be on show at Core


SILVERFISH


alongside the likes of Ritchey’s complete range of road and MTB components and now steel frames – the new Trail range aimed at the burgeoning Enduro market. Stan’s No Tubes tubeless tyre system will be at Core too, as will CNP Elite Nutrition and its popular Hydro Max gel. Cipollini’s high performance carbon


road bikes will be showcasing the £2,500 new Bond and DMT will be there with an range 80 per cent revamped for 2014 with RRPs from £75 to £225. There’ll also be Mio and VDO, the latter showing off the new M series range. Biologic’s everyday commuter bike accessories and Adams Trailers will appear too.


PALIGAP


POLARIS WILL launch its two new bike pods at CoreBike this year. The new Eva Pod Plus is the current EVA Pod’s bigger brother. It is designed to take all wheel sizes (26-inch, 650b, 29er, 700c), has numerous pull handles for ease of use, built in high quality detachable padded wheel bags and the added security feature of a lock-friendly eyelet which


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allows you to lock and secure your bag and frame if for any reason you need to leave it unattended. The Eva Pod Plus will also take XL bikes with extended seat posts, time trial and triathlon bikes. For more information please contact


Barry by email at barryp@polaris- bikewear.co.uk or by telephone on +44(0)1246 291100, extension 471.


ON SUNDAY and Monday of Core Bike 2014 the team behind DVO suspension will be running technical seminars and sessions to help give dealers, mechanics and shop staff the inside track on its 2014 suspension products. With the arrival of the all-new inverted Emerald DH fork it’s an ideal time to help show how the fork can be tuned, serviced and what makes it special. Bright, brash and in your face, Supacaz will be on display at Core for the first time in the UK with the full range of bar tape and MTB grips available to order. Supacaz (Super Casual) like things to stand out and also perform but it’s not just Rasta bar tape and neon grips – cyclists can benefit from the technology,


thinking and design in a more subtle offering, like the black option. EVOC’s Bike travel bag protects riders’


bikes wherever they travel with the multi-award-winning EVOC bike travel bag. Four colours are available and the bag easily swallows Road, DH and 29er models. The new EVOC Bike Cover is designed as a multifunctional anti-dirt carrying and storage bag for all types of bikes, and will also be on display. Joining the accessories at Core Bike will be a range of 2014 bikes from Spanish brand Mondraker, with everything from World Cup-winning DH bikes right through to 140mm and 160mm Trail and Enduro machines. Drop by Bentleys to see the range.


BIKEBIZ JANUARY 21


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