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salonmanagement software get smart


SamLloyd discusses the benefits of utilising smartphone and computer tablet technologywithin your beauty business.


Today it seems that you only have to glance over your shoulder in order to glimpse a flurry of people intently checking theirmobile smartphones or whizzing through pages on their computer tablet devices.


Over the past few years, the demand for this technology has skyrocketed in popularity. In fact, statistics recently revealed that global smartphone sales have now exceeded those of feature phones for the very first time.


Whether we need to find travel directions, check emails or obtain the latest cinema listings,most of the population now carry a device that enables us to access all this information at lightning speed.


The compact nature of smartphones and the multitude of services they provide in just a single handset have undoubtedlymade them amust-have piece of 21st century technology.The owner can not only use for the traditionalmaking and receiving of phone calls, but now employ themwithin most aspects of their lives – personal or professional – including the checking of mail, editing files or viewing images.At the simple touch of an on-screen button you can gain fast access to the internet wherever your location, thanks tomost devices featuring the latest 3G and 4G data networks or connecting viaWiFi access.


Since the iPad was launched into the marketplace in 2010, the consumer demand for tablet computers has equally gained in momentum. Portable and easy-to-use like their smartphone cousins, you can browse documents and the internet with relative simplicity.The abundance ofmobile applications (apps) available to download have similarly added to enhanced user experience, so you can be educated and entertained 24 hours a day.


It comes as no surprise that these versatile gadgets are now being viewed as a valuable asset within the world of business, being utilised both in the boardroomand for work purposes outside of the office environment. In terms of the beauty industry,many professionals are seeing the benefits of integrating this type of technology within the workplace. Fromsalon owners tomobile therapists, purchasing a smartphone or tablet could prove to be an excellent investment, especially when combined with the latest salonmanagement software.


savvy systems


Salonmanagement software is now a familiar sight within a largemajority of salons and Spas across the country.Yet, for those businesses and beauty professionals still using their trusted pen-to-paper diaries and relying on a back catalogue of customer paperwork, taking the plunge financially and investing in this type of software can often seem like a daunting task. So, what exactly can they do for your business? In short, these types of systems assist with the smooth and succinct running of day- to-day operations, saving you valuable space, time and energy.They work onmany levels, not only dealing with the practical elements of the working day but can also be utilised in such ways to boost your business profile through the implementation of variousmarketing strategies.


Perhaps one of the most recognisable and important features of any salon management platform is the appointment bookings system. This function enables the operator to


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GUILD NEWS 107


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