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OFF THE RECORD


DRESSING TO IMPRESS There’s a new game out. What better excuse to have a Zoogirl and a football manager pose together? Manchester City boss Roberto Mancini picked up the Golden Scarf Award for Best Dressed Premier League Manager this month with model Rhian Sugden. The award was used to promote a new football lifestyle game called Lords of Football.


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Intent Media specialises in trade-dedicated print and digital publishing for entertainment and leisure markets. As well as MCV, Intent publishes Develop, PCR, ToyNews, Mobile Entertainment, MI Pro, Audio Pro International and BikeBiz. It also has two online-only brands: CasualGaming.biz, dedicated to the growing mass market video game sector, and Licensing.biz, for everyone in the global licensing industry. It also runs a number of events including the MCV Industry Excellence Awards, the London Games Conference and the Games Media Awards.


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SOUTH PARK’S EA JIBE A character looking strangely like EA Sports president Peter Moore appeared in an episode of South Parklast week. The on-screen character said: “Now let’s part with that ol’ EA Sports saying… [dramatic pause] Get the f**k outta my building.”


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94 June 3rd 2011


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