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Approach adopted First the key quantifi able sources of costs and benefi ts from car club schemes were identifi ed:


• Reduced car use from those with unrestricted access to a car before they joined, through a “mixed mode” approach to travel rather than one dominated by car use


• Increased car use from those who did not own a car (or had restricted access to one) before they joined


• Reduced car use in future from those who would have purchased a car if the car club option was not available


• Lower emissions from the use of Ultra Low Emission Vehicles (some pure electric) compared to the average car in the national fl eet


• Lower mortality benefi ts from the wider use of active travel modes by those in categories 1 and 3 as part of a wider mix of modes


• Specifi c health and productivity benefi ts from any higher than average cycle use encouraged by the mixed mode patterns of travel.


In quantifying these effects the annual Carplus survey was available and two years data were used (2013/14 and 2014/15) to provide a more robust sample size. The issue of data collection and recommendations for further work are included later in this report.


In narrowing down the data needed and achieving the simplicity and transparency required, the following parameters were chosen:


• Net change in car travel per member


• Carbon benefi t per mile travelled per year by the club cars


• Likely proportion of members who would adopt more active travel by avoiding car ownership


• Likely proportion of members who would cycle at least 3 times a week, above those expected to cycle using the national average.


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