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BUSINESS STUDIES WITH TRAVEL AND TOURISM MANAGEMENT BACHELOR OF ARTS (HONOURS) Ab Initio


What is the programme about?


The BA (Honours) in Business Studies with Travel and Tourism Management will appeal to students who wish to pursue a management career in the travel and tourism industry. This programme is continually updated and developed to meet industry needs.


Graduates of the programme will have practical business know-how grounded in the travel and tourism sector as this programme provides a broad introduction to travel and tourism management principles and practice. The programme contains a significant work placement in Year 3, giving students the chance to apply classroom knowledge to the workplace. The programme also has professional links with the Irish Hotels Federation, Fáilte Ireland, Tourism Ireland and the Northern Ireland Tourist Board.


Who is the programme suited to?


The B.A. (Hons) in Business Studies with Travel and Tourism Management is ideally suited to students who have a keen interest in meeting people, enjoy working as a part of a team, like to travel and have good organisational skills.


The travel and tourism industry both at home and abroad continues to grow and this programme offers students the opportunity to travel and work in many different sectors including culture & heritage, hospitality, events, sports and transport as well as more general business areas. Overall, the programme is suited to anyone who wishes to learn more about the travel and tourism industry while developing their business and management skills.


Modules


Year 1: Business Management, Media Communications & Personal Development, Research & Information Technology, Tourism and Event Operations, Tourism Studies and Travel Operations and Geography.


Year 2: Business Decision Making & Applications, Tourism and Event Law, Principles of Marketing, Information Technology & E-Commerce, Management of the Visitor Experience and Innovative Tourism Product Development.


Year 3: Human Resources Management, Entrepreneurship and Business Planning, International Destination Management, Travel and Tourism Work Placement (600 hours approx.)


Year 4: Financial Management, Strategic Tourism Management, Tourism Marketing Management, Global Tourism Issues, plus Research Thesis.


What can I do after the programme?


On successful completion of the programme, graduates will have studied and experienced several aspects of business and tourism.


A graduate will have a diverse range of career opportunities both in Ireland and abroad and they can expect to find employment in a variety of different areas such as tourism enterprises, community development organisations, national and regional tourism bodies and hospitality and travel organisations. There are also opportunities for further studies, for example, taught postgraduate or research masters programmes.


LC293


Students visit Hall of the Red Earl, Druid Lane, Galway


Programme Code LC293


Programme Level Level 8


CAO Points 2015 270


Duration 4 Years


Class Contact Hours 20 hours per week (depending on year).


FOR FURTHER INFORMATION Location


Moylish Campus, Limerick


Minimum Entry Requirements: Leaving Certificate (2017): A minimum of 2 H5 & 4 O6/H7 grades in six Leaving Certificate subjects), including Mathematics and English or Irish. Foundation Level Mathematics at grade F2 or higher is acceptable as meeting the Mathematics requirement for this programme.


QQI FET/FETAC Applicants & Mature Applicants: Refer to section ‘Entry Requirements’ for further information.


Undergraduate Prospectus 2017/2018 87 <


Contact Dr. Noelle O’Connor, Programme Leader


Tel: 061 293524 Email: noelle.oconnor@lit.ie Web: www.lit.ie/Courses/LC293


Department of Food & Tourism


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