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interiors


Pulitzer Amsterdam Revamp


The former Hotel Pulitzer has been transformed into Pulitzer Amsterdam, a luxury hotel set within 25 restored 17th and 18th century canal houses.


THE Pulitzer Amsterdam hotel is due to launch next month following a phased restoration of the former 45 year-old Hotel Pulitzer to reposition its 25 interlinked Golden Age canal houses as one of Amsterdam’s leading luxury hotels. Set in the heart of the Amsterdam


UNESCO World Heritage canal district, the modern influences of the 400-year-old canal houses have been stripped back to reveal their hidden beauty and provide the canvas for the new design concept, which combines historical elements with contemporary style. From trade merchants to flamboyant Dutch aristocrats, past inhabitants of the canal houses have inspired the character of the hotel. Creative director Jacu Strauss is leading


the project. Formerly a senior designer at Tom Dixon’s Design Research Studio, Strauss has led projects including Barbecoa for Jamie Oliver, McCann Erickson’s head office in New York and Mondrian London at Sea Containers. “There is a real understated


sophistication about Amsterdam and I have loved immersing myself in the city to influence my visions for the hotel. Pulitzer Amsterdam is the ideal place to start exploring the Dutch capital, each canal house has its own story to tell and I am proud to be instrumental in bringing these to life,” says Strauss. In a phased restoration, February will see


the unveiling of the new look across areas including Pulitzer’s Bar, new restaurant


Jansz, meeting and event spaces, and 80 guestrooms on the Keizersgracht canal side of the hotel. The rooms and suites will present original elements such as beams and fireplaces, accompanied by an eclectic mix of rare pieces of vintage furniture and modern items from renowned Dutch designers, brass detailing, and headboards reflecting the gables of each canal house. Also to be revealed are four themed


suites with private entrances, influenced by the narrative of elaborate characters who may have lived in the buildings throughout the years. These include the Antique Collector’s suite which will showcase antique furniture and objects collected locally and globally, with a large crystal bead chandelier and a wall of vintage and modern mirrors including a centrepiece from Anouk Beerents. Other themed suites include the Music


Collector’s suite featuring a wall of trumpets, a vintage record player and a vast collection of framed records; along with the Art Collector’s suite adorned with art collected by Pulitzer Amsterdam over the years including a 21st-century version of ‘The Last Supper’ painting measuring nine metres. The second phase of the restoration


will begin in February and culminate in autumn 2016 when the second wing will open to guests on the Prinsengracht canal side. Once complete, the hotel will feature 225 guestrooms.


www.pulitzeramsterdam.com leisuredab.co.uk 33


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