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NEWS & VIEWS I INTERNATIONAL NEWS


ISPO MUNICH 2015


ISPO Munich, which took place from 5th – 8th February, presented 2,585 Exhibitors presented their new releases in 105,000 square meters exhibition space and attracted approximately 80,000 Trade visitors from over 100 countries during the four day event. The organisers were very satisfied with visitor gains this year which included visitors from China, Turkey, Spain, United Kingdom and Northern Ireland and the United States.


and a Health & Fitness segments. It was apparent the themes “Health and Fitness “and “Wearable Technologies” struck a chord with visitors. Klaus Dittrich, Chairman of the Board Munich


T


Trade Fair, explains: “Health and fitness are an important growth market. Since last year, we dedicated an entire hall to this trend to take account of the generally increasing


health awareness which is opening up new potentials for the Sports industry. The extremely positive feedback from exhibitors and visitors shows us that we are right”.


Winner of the ISPO AWARD 2015/2016 The newly designed “ISPO Brand New Village


“ became the


Lucky winners: (above) Bernd Pürschel, Managing Director Indoor Cycling Group, and Andreas Fischer, Managing Director of ( V.l.n.r.) Indoor Cycling Group: (below) Thomas Seifert, Managing Director of Polar Electro GmbH.


best


he International international trade fair recorded enormous growth this year especially in the Outdoor


won by Tomahawk ® IC7 Indoor Cycle of Indoor Cycling Group (ICG). The variegated Offer the sporting goods industry serves the ISPO AWARD dealers as a credible guidance and appreciate the consumer him as a neutral recommendation to buy by independent experts. Among the “Gold” winners (Product often the Year) this year was the Arctic M400 training computer. This combines a waterproof and sporty Design, integrated GPS


and 24/7 also registers best


exercise recording. While exercising the M400 shows the user not only speed and distance, but times,


calculates the


expected total time and helps with the Back-to - start function to search by the way of the home screen. Thanks to Bluetooth Smart everything is synched with the polar Flow – app. Also awarded with an ISPO AWARD was the E1 cross trainer Life Fitness, which allows an effective, gentle, comfortable, natural and soundless total body workout.


newcomer


Products to the trade visitors presented, with the ISPO AWARD were excellent. Various Juries (46 jurors from twelve countries), determined from a total of 445 submissions middle January, the winner. The products were based on the criteria of innovation, design and function evaluated. A separate ECO jury considered in addition the aspect of sustainability. The result: six “Product of the year “winners and 53 “ gold “ – winner


The “Product of the year” Award in the newly created health & fitness category was


http://press.ispo.com/de/ http://www.award.ispo.com/de/


The ISPO MUNICH 2016


The ISPO MUNICH 2016 will run from 24 to 27 January, a in the usual sequence of days Sunday - Wednesday. Info: www.ispo.de


22 I body LIFE 2 I 2015


www.body-life.uk


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