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EssentialSFFF Review


Chocolatier Paul A Young talked on ‘Tempering to Filling’ chocolate


Gravett demonstrated ‘Valrhona Tarts’. Chef Jose Pizarro said “SFFF is always a date in the diary for me. I can’t miss it.” Rachel Green, a chef and presenter at Select Lincolnshire, hosted Monday’s Fine Food Forum. Rachel said: “There is a real sense of camaraderie at this event. You’re able to see a wonderful array of food producers and it’s an excellent opportunity to do lots of business too! It’s such a great show that is incredibly well organised.”


Great Tasting Stars


Philippe Wall, Jean- Marie Dessard and the 10ft tall chocolate saxophone


Another highlight of the Fair is always the showcasing of the Great Taste Supreme Champion on the final day. This year, Raspberry Sorbetto produced by Snowflake Luxury Gelato topped the highest of these prestigious awards. The Fair closed after three days as the busiest Speciality & Fine Food Fair to date. There have been a record number of re-bookings by exhibitors for the 2015 Fair; which highlights the positive mood throughout. The last few hours were a busy time for the Fresh Montgomery Fair team who were busy packing up product from the show floor, kindly donated by exhibitors – one transit van of speciality food was donated to local foodbanks for the Trussell Trust. The Trussell Trust runs the UK’s largest network of foodbanks, providing nutritionally-balanced emergency food and support to people in need. The Trussell Trust foodbanks supported over 900,000 people with emergency food parcels in 2013/ 2014, of which over 300,000 were children. Paul Mendel, brand manager at Garden of England Foods said: “Speciality & Fine Food Fair had a very international feel this year, both in terms of the mix of exhibitors and visitors. It provided a platform for producers like us to capitalise on developing our brand in overseas markets.” Natalie Wheen from Avlaki Superb Organic Olive Oils added: “We had a larger number of very positive leads than ever before


and the interest from abroad was very exciting. We now have two new distributors from Europe and possibly others from further afield, who will really help us to grow the company.” Sharon Luff, chief banana at The Big Banana Bread Co,


said: “I really enjoyed the fair and found it invaluable.” Event director Soraya Gadelrab said: “It is fantastic to see how exciting the UK speciality food industry is in 2014 and this is very much reflected in the growth of the Fair. This is the largest event we’ve hosted in our 15-year history showcasing around 750 fine food suppliers to over 12,410 (pending ABC audit) chefs and retailers. “The fine food industry here in the UK is vibrant and consumers are clearly demanding more choice in their food selection. Speciality & Fine Food Fair is where new concepts and producers fuse with buyers – forming the starting point of ideas that will flow out into the high street and become the next big thing.”


Save the Date: Next year’s Speciality & Fine Food Fair will


take from September 6-8 in the new venue of The National Hall, Olympia.


More information: Speciality & Fine Food Fair +44 (0)207 8863017, www.specialityandfinefoodfairs.co.uk


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