This page contains a Flash digital edition of a book.
52 Giftware Review May/June 2014 www.giftwarereview.net Why An EPoS System is so much more


than just stock control Many assume that all an electronic point of sale (EPoS) system does is process till transactions and help manage stock control. For many retailers just having accurate stock control is a huge boon. But investing in an EPoS system and simply using it just for managing stock is akin to buying a house and living and using a single room. An EPoS system can help retailers in a


huge number of ways, some of which are listed below. Unfortunately there isn’t room for all uses, but some may still surprise you.


Staff Management – Some EPoS systems, like Cybertill, come with clocking in and out facilities so retailers can accurately manage their payroll. They also come with secure log in for each user so retailers can track each person’s activity and sales. Retailers can set visible sales targets on the till, so when each staff member logs in they can see their performance against their set target.


Reduce Fraud – EPoS systems also offer simple solutions to help combat in-store fraud. For example using barcodes, on every product, instead of pricing labels, helps combat ticket swapping in-store and ensures the correct price is charged for every product. They can also help prevent in-house fraud by staff.


ADVERTISING FEATURE


Loyalty and Promotions – Effective retail loyalty programmes are a proven solution to help retailers increase basket size, repeat shopper frequency and of course the bottom line. Loyalty programmes that can be configured as a straightforward points schemes, discount or reward based and retailers can offer it in-store and online. Retailers can set innovative promotions with endless permutations. They can manage these promotions in-store and online through the EPoS system, they can also have different promotions in store to online.


Communication Tool – If a retailer is away from the store but they want to get in touch with the staff they can send instant messages or emails via the EPoS system.


Manage and control an ecommerce site – Some EPoS systems can help manage stock and


information on their ecommerce site as well as in-store. So retailers only need to update a product once and this is reflected in their shop and website. Oh, and of course an EPoS system can be used for stock control. Many retailers that start using a good EPoS system will see a reduction in their stock holding, typically around 20%, which is great news for your cash flow!


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56