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TOPDRAWERSPRINGPREVIEW Holy moley,


it’s fantastic IN A fantastic year for Holy Mackerel’s One Lump Or Two range the collection has grown and grown, and 2014 looks set to be a record-breaking one for these great occasions cards, with more than 200 designs now available. Their young-at-heart feel really seems to have caught the mood of the moment, with particular best-sellers being the fabulously feisty range of age birthdays, which go from 17 to 100 – but there’s no fl owers and knitting for 70-year-olds now, they’re too busy surfi ng and skipping about in cocktail frocks to have time for ageing! The numbered anniversary cards have also hit the spot, with those hard-to-fi nd anniversaries from 1st to 15th proving phenomenally popular. Top Drawer sees the addition of some gorgeous new birthday and anniversary cards, as well as cards for nephews and nieces, and a new baby shower card, by popular demand! Ferdie & Friends, Erica Sturla’s lovely children’s range, is growing too, with new birthday designs and grandson and granddaughter cards. Holy Mackerel are also really excited to be launching 12 more fabulously funny Fred cards at Top Drawer, having relaunched this classic range at Autumn Fair, with a contemporary new format and colour palette, and they’ve gone down a storm – look out for Fred Christmas cards arriving later this spring!


Stand E19 – T: 01297 33899 www.holy-mackerel.co.uk


On the right page


PAGE One is a fresh new contemporary stationery brand from The Art File which works around four bold colour tones, and includes various sized journals, correspondence equipment and notebooks, all with quality and style in mind. The entire Page One Collection will be at Top Drawer for all to see – along with their three other new ranges. Form – now this is exciting – after working with experienced members of the paper industry, The Art File have developed greetings cards with a difference. Once opened, an intricate and unique three-dimensional design appears, all folded precisely out of a single piece of paper. You really must see it to believe it! Call Me Frank is a brand-new concept from their incredibly talented in-house design team who are really excited for you to meet him and all his friends at the show on cards, gift wrap, scrapbooks, pocket mirrors and much more. The Art File will also be releasing a number of new gift wrap designs at Top Drawer. You won’t be seeing any stripes, or footballs on this wrap! The designs are unique and on trend, making present- wrapping a very fashionable affair!


Stand H14 – T: 0115 850 7490 www.theartfi le.com


42 www.greetingstoday.co.uk


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