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Explore Russia with Dimaz. Sure, you’ll love it!


Explore Russia with Dimaz. Sure, you’ll love it!


Dimaz Aviation Private Limited


- VFS for Russia & CIS countries (Visa Facilitation Services) - Tailor-made special tour packages for Russia & CIS - Organizing dealer incentive–meetings, trade exhibitions for Russia & CIS - Best Deals on: Air tickets / Hotels / Sightseeing & Cargo Transportation for Russia & CIS - Organizing and assisting with all film production related activities for shooting of films in Russia & CIS


Dimaz Aviation Private Limited


22, First Floor, Hotel Solitaire, Sahar Airport Road, Andheri (E), Mumbai - 400099 Tel: +91 22 28264333/ 28264666 Fax: +91 22 28263262 Email: info@dimazgroup.com | Web: dimazgroup.com


Edited & Published by Shailendra Kesari For Online News visit: www.safariplus.co.in Email: info@safariplus.co.in • Mar Apr 2013 • Vol: 14 Issue: 4 ` 20 •


• WHY INDIA?


Why International Tourism Board eyes on India outbound? INDIA is one of the f a s t e s t - g r owi n g outbound t ravel markets in the world. International tourism departures from India h a v e


r i s e n


comparatively in the last few years. In 2010,


approximately 12.99 million Indians travelled abroad. The outbound travel market in India has grown at an average of 10 to 15% in the last five years from 4.9 million travelers in 2002 to 12.99 million in 2010 according to the statistics data available with the Ministry of Tourism. Inspite of a controversial economic climate, India's consumer outlook emerges robust in the year 2013. With the growing desire to travel, sound economic stability (with double Income in each family) and emotional connect between travel and the urge to live a quality of life is the driving force behind travels internally and internationally. Global financial and economic crisis clearly has


not dampened people's desire to travel. Countless Indians travel and spend in foreign currency. The travel of an average Indian has risen by an average of 11% on an annual basis. In 2011 it crossed over 14 million, (although we don't have the official outbound figures for 2012 it is expected to cross 15 million after roughly surveying the trends.) India's current upward trend in the global travel industry is due to its economic growth. This is the paramount reason of growing travel as observed by the destination promotion offices. The emergence of a new and educated middleclass in India has showed undying interest in travelling overseas at any given point in time. Hence India gains prominence and recognition in global market of Travel & Tourism in a big way, the position by rank cannot be indicated. Consumers in India readily avail of the best technology to get information on destinations and agree on travel preferences. This information becomes more resourceful with the availability of instant personalized, on line services from overseas destinations. Based on available facility, an average Indian's outbound travel is flourishing. As an Indian Tourism Expert, I would expect from overseas destination Tourism offices/Agents for Indians to fulfill certain criteria if they want to


promote their respective destinations in India. The guideline for the same is mentioned below. • Relevant information and comprehensive data on visa facilitation, value for money packages, availability of Indian food and discounts on shopping made easily available online. • Indians hope to experience indigenous cultures i.e. local festivals, visit to local markets, Perfumery ( in France) , Si lk Fabr i c Pr int ing ( in China/Japan/Thailand), Ikebana presentation and hands-on training (in Japan), Soccer match in UK, Edinburgh Tattoo etc. • Indian's travel for business and combines the same with MICE travel. They should lay emphasis on Corporates; including cost optimization, and innovative performance enhancement. This sector drives outbound travels from India as company's meets the major cost and lot of discounts are offered in the package by the Destination Country. • Indians are zestful foodies. F&B heads should focus on the needful with precision. Menus should also comprise of organic options for the health conscious. The concept of open kitchens and customized preparations gives a warm and welcoming feel. It further heightens a memorable experience.


Cont’d. on pg 2


Represented in India by


Ms. Alefiya Singh M: 98190 39026 E: alefiya@irisreps.in


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