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President’s Pen


A few weeks ago Executive Director Josie Eatmon and I met with the Virginia Tech Property Manage- ment students during their tour around the Triangle. They were here looking at several different types of Apartment


Assets. From new construction deals like Crescent Cameron Village to repositions like Southpoint Glen. The students saw a wide variety of what we do as property management professionals. During her speech Director Eatmon said it best: “You are our future.” Looking into the crowd as we stood on the campus of American Tobacco in down- town Durham you could see on each of their faces how excited they were about graduation and how far they have come over the past four years. It was equally exciting to see previous Triangle interns such as Mason Iaconagelo and Megan Bryant who are about to venture off into the real world. It got me to thinking about how excited I was when I interviewed for my first professional job and then how my path has progressed over the years. I thought I would share some of my lessons learned:


1. Slow down, you don’t go from Chili’s Server to CEO in a day.


2. Even at the bottom of the totem pole, give it your all, someone will recognize your greatness.


3. Leases equal money, lease more! 4. Always hire for attitude. 5. Cheese sells. Don’t be afraid to take chances. 6. Education, Education, Education. 7. Enjoy who you work for and where you work. Great companies hire great people. 8. Be involved. 9. Stay excited. The next time you get double digits in a week – throw on some 70’s costumes and jump in the pool, for no other reason than you can.


10. Save your moving boxes.


My career in property management has been extremely rewarding. From meeting amazing people, learning from an industry powerhouse like Barb O’Steen, traveling the country meeting clients and attending conferences, living history while working in the Washington DC metro and having the opportunity to serve the largest apartment association in the state, I can’t imagine my life taking a different career path.


Rock on,


Cliff Webster, Jr. President Greystar Durham @CliffWebster


4 the ApartMentor | May/June


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